Today: September 23, 2018, 6:03 am

Under New Management: ALEA Acquires LadyLucks Casino from IGT 2017-10-11 18:16:01

Under New Management: ALEA Acquires LadyLucks Casino from IGT

GameOn Marketing Ltd
Sarah Blackburn, Director
T: 0034628499459

ALEA, operator of the world’s first 3D virtual reality online casino,, has acquired the brand, with big changes already underway.

Its previous owner, IGT, bought the site back in 2014 as part of its £18m takeover of Probability.

Players on are already benefiting from the ALEA touch; the operator has quadrupled the number of game suppliers to seven, with slots now available from the likes of Microgaming, NetEnt, Pragmatic Play and soon IGT. first launched in 2004 as the UK market’s first mobile-only casino, but now, under ALEA management, it boasts 80+ slots available across both mobile and desktop channels.

In addition, players will be able to access slot games that offer free spin features for the very first time. More games will also be added to the portfolio over the coming months.

To celebrate its takeover of the brand, ALEA will be offering a special bonus to players: 100% deposit match up to £200 and 100 free spins. For players who don’t hit a win during their first month of play, ALEA will also award them 5% cashback.

Alexandre Tomic, ALEA co-founder, said: “We are pleased that our strong relationship with IGT has enabled us to acquire the LadyLucks brand. It’s also great to have Sarah Quinan on board as casino manager, as she had been with the old LadyLucks as VIP manager right from the start, when it was still under Probability management, and the players will be thrilled to have her back.”

“When we approached her about the project, Sarah instantly showed her passion and love for the brand, and very much wanted to be a part of its future under ALEA ownership. I know she will do a great job of driving LadyLucks forwards.”

Sarah Quinan, LadyLucks Casino Manager, said: “LadyLucks is back with a bang, providing players with more games across more platforms than ever before. To celebrate, we are offering players a generous deposit bonus and cashback scheme.

“This is just the start, however, and over the coming months we will be packing our game portfolio with even more blockbuster slots from a huge range of suppliers, as well as launching innovative features and exciting bonuses and promotions.”

ALEA recently received its licence from the UK Gambling Commission, allowing it to launch its innovative 3D virtual reality casino, SlotsMillion, to UK players for the very first time.

The company was founded with the aim of creating a world-class online casino experience and to design and develop new technologies and innovations to drive player engagement and take online casino to the next level.

*** ENDS ***

World’s first 3D virtual reality online casino, SlotsMillion, has acquired the brand

Press Information

Published by
Hossam Abdel-Kader
+43 1 9582319

# 501 Words
Related Articles
More From Business
Hurricane Damages Creating Extraordinary Demand for Heavy [..]
The effects of Hurricane Florence have been wide and far reaching, with 37 deaths and billions of dollars in damages [..]
Over 2,900 Took Part in 'In Style [..]
HONG KONG, Sept 21, 2018 - (ACN Newswire) - Major events under the "In Style, Hong Kong" mega promotion in [..]
RetailEX ASEAN 2018 Returns Bigger and Better
Brand-new zones, content rich conferences and cutting-edge retail technology innovation and solutions featured during the three-day [..]
Singapore's Senior Minister of State for Trade [..]
SINGAPORE, Sept 21, 2018 - (ACN Newswire) - Asian Downstream Summit is the anchor oil and gas event during Singapore [..]
Vanwise and Carwise Group Scoop Dealer Award
Vanwise & Carwise Group has won the prestigious award by CarGurus as ‘Top Rated Dealer 2018’ ● Dealer scoops prestigious [..]

Disclaimer: If you have any questions regarding information in this press release please contact the company added in the press release. Please do not contact pr-inside. We will not be able to assist you. PR-inside disclaims the content included in this release.