Today: October 18, 2017, 1:22 pm
  
Business

Under New Management: ALEA Acquires LadyLucks Casino from IGT

PR-Inside.com: 2017-10-11 18:16:01

Under New Management: ALEA Acquires LadyLucks Casino from IGT

GameOn Marketing Ltd
Sarah Blackburn, Director
T: 0034628499459

ALEA, operator of the world’s first 3D virtual reality online casino, SlotsMillion.com, has acquired the LadyLucks.co.uk brand, with big changes already underway.

Its previous owner, IGT, bought the site back in 2014 as part of its £18m takeover of Probability.

Players on LadyLucks.co.uk are already benefiting from the ALEA touch; the operator has quadrupled the number of game suppliers to seven, with slots now available from the likes of Microgaming, NetEnt, Pragmatic Play and soon IGT.

LadyLucks.co.uk first launched in 2004 as the UK market’s first mobile-only casino, but now, under ALEA management, it boasts 80+ slots available across both mobile and desktop channels.

In addition, players will be able to access slot games that offer free spin features for the very first time. More games will also be added to the LadyLucks.co.uk portfolio over the coming months.

To celebrate its takeover of the brand, ALEA will be offering a special bonus to players: 100% deposit match up to £200 and 100 free spins. For players who don’t hit a win during their first month of play, ALEA will also award them 5% cashback.

Alexandre Tomic, ALEA co-founder, said: “We are pleased that our strong relationship with IGT has enabled us to acquire the LadyLucks brand. It’s also great to have Sarah Quinan on board as casino manager, as she had been with the old LadyLucks as VIP manager right from the start, when it was still under Probability management, and the players will be thrilled to have her back.”

“When we approached her about the project, Sarah instantly showed her passion and love for the brand, and very much wanted to be a part of its future under ALEA ownership. I know she will do a great job of driving LadyLucks forwards.”

Sarah Quinan, LadyLucks Casino Manager, said: “LadyLucks is back with a bang, providing players with more games across more platforms than ever before. To celebrate, we are offering players a generous deposit bonus and cashback scheme.

“This is just the start, however, and over the coming months we will be packing our game portfolio with even more blockbuster slots from a huge range of suppliers, as well as launching innovative features and exciting bonuses and promotions.”

ALEA recently received its licence from the UK Gambling Commission, allowing it to launch its innovative 3D virtual reality casino, SlotsMillion, to UK players for the very first time.

The company was founded with the aim of creating a world-class online casino experience and to design and develop new technologies and innovations to drive player engagement and take online casino to the next level.

*** ENDS ***

World’s first 3D virtual reality online casino, SlotsMillion, has acquired the LadyLucks.co.uk brand

Press Information


Published by
Hossam Abdel-Kader
+43 1 9582319
e-mail
www.pr-inside.com/



# 501 Words
Related Articles
More From The Author
Publicis Groupe Advances in Its Ambition to [..]
Publicis Groupe Advances in Its Ambition to Become the Market Leader in Marketing Transformation and Digital Business Transformation Creation [..]
ITA Issues Call for Papers TITANIUM ASIA [..]
International Titanium Association (ITA) has issued a “Call for Papers” to be presented at the first TITANIUM ASIA 2018, to [..]
Sampo plc: Disclosure Under Chapter 9 Section [..]
SAMPO PLC     STOCK EXCHANGE RELEASE         11 October 2017 at 5:20 pm Disclosure Under Chapter 9 Section 5 of [..]
Aryaka Releases the First 'State of SD-WAN [..]
Research finds that global application performance is 4.1 times faster on private networks versus the public Internet SAN MATEO, [..]
Constellium to Report Third Quarter 2017 Results [..]
AMSTERDAM, The Netherlands, Oct. 11, 2017 (GLOBE NEWSWIRE) -- Constellium N.V. (NYSE:CSTM) (Euronext Paris:CSTM) will host [..]
 
More From Business
The 30th AVCJ Private Equity & Venture [..]
HONG KONG - (ACN Newswire) - The 30th Anniversary of the AVCJ Private Equity & Venture Forum ("AVCJ Forum") will [..]
Winter is Coming So ‘Batten Down the [..]
As the warning from the wildly popular series, Game of Thrones says, “Winter is coming” and it is a good [..]
Buro Seating Introduces Mentor Chairs in Australia
Buro Seating, a leading wholesaler of quality ergonomic seating in Australia, is launching the Mentor chair this month. This [..]
World's Largest Electronics Marketplace Opens in Hong [..]
HONG KONG, Oct 13, 2017 - (ACN Newswire) - The 37th HKTDC Hong Kong Electronics Fair (Autumn Edition), organised by [..]
Harvard Risk Management Corporation Legal Shield Plans
Harvard Risk Management Corporation is the largest benefit broker for legal and identity theft plans in the US. We approach [..]

Disclaimer: If you have any questions regarding information in this press release please contact the company added in the press release. Please do not contact pr-inside. We will not be able to assist you. PR-inside disclaims the content included in this release.