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Sun & Sand Sports ‘Conquer The Game’ - Football Fanatics participate in the Biggest Football Tournamentin Dubai

160 local teams from around the Emirates will compete for 16 hours of competitive play in the Sun and Sand Sports football tournament.
Sun & Sand Sports ‘Conquer The Game’ - Football Fanatics participate in the Biggest Football Tournamentin Dubai 2016-08-28 13:16:26
More than a thousand football fanatics took part in the largest 5-a-side football competition in Dubai organized by leading sports retailer Sun & Sand Sports last July 17, 2016. The epic 'Conquer the Game' tournament was held in Dubai at the Koora Dome in Oud Metha. The tournament kicked off on Friday at 8am and ended on Saturday at 2am, totaling a staggering 16 hours of continuous play. 180 local football teams battled it out to be the last team standing, fiercely competing together with "Abu Dhabi Team" emerging as the triumphant winners of the tournament.

Tournament winners were awarded 21,000AED of vouchers by Sun & Sand Sports and all who participated were given the chance to customize their team's jerseys. Teams from all nationalities joined in the fun, with the event running on into the early hours of Saturday making for an emotional competition. Crowds of fans were present to cheer on the teams as many penalty shots, red cards and stunning goals created a tense and suspenseful atmosphere over the day.

Prior to the game, Sun and Sands Sports launched the interactive timeline about the history of the football boot which can be found here:

History is proof that great matches hinge on the smallest of details. The right pass or the precise curve can make all the difference on the scoreboard. To help players get that precise shot, tackle or pivot, the right shoe with the exact technology is absolutely necessary. But the football shoe wasn’t always this advanced, and has evolved over the years in technology, fit and styling. Keeping pace with the beautiful game and its changing demands, today’s football shoes have come a long way from the humble screw-on studs.

A tournament of successes and heartbreaks, when the curtains finally closed on the event, just one team walked out victorious: Team Abu Dhabi. They took the battleground and showed everyone what they were truly made of. A well-deserved victory for Team Abu Dhabi as we congratulate the winners of the first football tournament hosted by SSS. We’d also like to thank every participant that took the time out to compete in this intensive football event!

If you’re a football fan, don’t forget to check out the Sun & Sand Sports football selection for all your gear – everything’s a simple click away! You can also read up on the origins of the football boot and its evolution through history in our interactive timeline (

Press Information
Caliber Interactive
204, Indigo Tower, Cluster D, JLT - Dubai - United Arab Emirates

Joy Caasi
Outreach Manager

Published by
Joy Caasi

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