Today: June 22, 2018, 9:05 pm
  
Business

Luxury Trend: Jewellery Stores Beat Online Shops - INHORGENTA survey

PR-Inside.com: 2017-11-14 07:24:02

Luxury Trend: Jewellery Stores Beat Online Shops - INHORGENTA survey

Messe Munich
+49 89 949-21488
Ivanka.Stefanova-Achter@messe-muenchen.de

When buying luxury goods such as watches and jewellery, British consumers still trust the old economy: About 70% prefer shopping at a speciality store to online because they value the personal and professional consultation they find at a jeweller's. At the same time, nearly 40% wished that their own trusted jeweller had an online presence. These are the results of Messe München's 2018 INHORGENTA trend index, which analyzed a representative sample of 1,025 consumer responses in the United Kingdom.

"There's an important message to speciality stores here: Most consumers want an even more personalised service experience," said Stefanie Mändlein, exhibition director of INHORGENTA MUNICH. "69% wish for made-to-measure service". This is an opportunity to build upon in the digital realm, as 62% of respondents can envision a personalised shopping experience online as well. "We see this as an appeal to the industry, to better connect traditional businesses with online opportunities, and build even closer relationships with customers," said Mändlein.

A 'red line' for online purchases

When a jeweller offers the choice between an online and brick-and-mortar shop, a key factor in a consumer's decision is the price of goods. Fifty-eight per cent of those surveyed have a maximum price limit for goods purchased on the internet. For over half of the respondents (56%), the limit for online purchases is 100 euros (88 GBP). Another 28% is willing to spend up to 499 euros (440 GBP) online. However, over three-quarters of customers are interested in special insurance for shipments of watches and jewellery. Respondents also indicated an interest in a certification of authenticity, with over half saying such certificates were essential when buying luxury goods online.

New lustre for old gold

When choosing traditional shops, it is the jeweller's knowledge that makes the difference, for example when appraising family heirlooms: 67% of consumers favour personal consultation on reworking or melting down old jewellery or watches.

INHORGENTA 2018 – The world of jewellery

From 16 to 18 February 2018, the entire world of jewellery, gems and watches will be presented at the INHORGENTA MUNICH. Along with manufacturers, designers and wholesale jewellers, the trade fair is successfully engineering the future of the industry. Around 1,000 exhibitors from 40 countries as well as around 30,000 retailers from over 70 countries will be featured on an exhibition site of 65,000 square metres.

Further information: https://www.inhorgenta.com/index.html

Luxury trend survey: Jewellery stores beat online shops

Press Information


Published by
Hossam Abdel-Kader
+43 1 9582319
e-mail
www.pr-inside.com/



# 477 Words
Related Articles
More From The Author
Biocartis Group NV: Disclosure of a transparency [..]
PRESS RELEASE: REGULATED INFORMATION 14 November 2017, 07:00 CET Disclosure of a transparency notification (Article 14, paragraph [..]
Graphus Launches Office in India to Drive [..]
Graphus Inc., a leading cloud applications cybersecurity company, announced today they have incorporated a subsidiary company and [..]
Publicis Groupe salutes Cannes Lions Festival's initiative [..]
Publicis Groupe salutes Cannes Lions Festival's initiative and reconfirms its participation from 2019 onwards In 2018, Publicis [..]
RedHill Biopharma Announces Closing of Public Offering [..]
TEL-AVIV, Israel and RALEIGH, N.C., Nov. 13, 2017 (GLOBE NEWSWIRE) -- RedHill Biopharma Ltd. (NASDAQ:RDHL) (Tel-Aviv Stock Exchange:RDHL) [..]
Citi Successfully Pilots New Digital Platform to [..]
Citi (NYSE: C) announced today the successful pilot of a new digital proxy voting platform, ProxymitySM, which directly connects [..]
 
More From Business
Carrie Lam encourages French companies to leverage [..]
HONG KONG, June 20, 2018 - (ACN Newswire) - The Chief Executive of the Hong Kong Special Administrative Region, Mrs [..]
Tarps Now® Expansion Focuses on Deliveries of [..]
ST. JOSEPH, MICHIGAN, UNITED STATES -- Tarps Now® is pleased to announce increased commitment to Heavy Duty Tarps and Covers [..]
Hong Kong Q2 2018 Exports Index at [..]
HONG KONG, June 20, 2018 - (ACN Newswire) - The HKTDC Export Index for the second quarter of 2018 (2Q18) [..]
Colorado Springs Movers Celebrates 21 Years Serving [..]
Moving Day Inc. is a Colorado Springs based moving company that is celebrating 21 years of serving clients by providing [..]
Apple Pay Coming to JCB's Customers in [..]
TOKYO, June 19, 2018 - (ACN Newswire) - JCB International Co., Ltd., the international operations subsidiary of JCB Co., Ltd, [..]

Disclaimer: If you have any questions regarding information in this press release please contact the company added in the press release. Please do not contact pr-inside. We will not be able to assist you. PR-inside disclaims the content included in this release.