PR-Inside.com: 2017-08-28 16:51:40
SAN FRANCISCO, CA, Aug 28, 2017 - (ACN Newswire) - Loyyal, the blockchain innovator building a global loyalty network, has announced the addition of Mr. Thom Kozik to the company's Board of Directors.
Mr. Kozik most recently served as Vice President, Loyalty at Marriott International where he led the transformation of the concept of Loyalty marketing from within the world's largest hotel company.
In 2016 Thom led Marriott's loyalty efforts during the hotel giant's acquisition of Starwood Hotels & Resorts, and began the task of integrating two of the lodging industry's most historic and influential programs for over 100 million members worldwide. With Thom's history of innovation in the technology, and game industries, his focus on behavioral economics of consumers has shaped the future direction of what loyalty marketing will look like in the travel industry for years to come.
Notes Greg Simon, CEO of Loyyal, "The addition of Thom to our Board is a tremendous milestone for our company. As we continue to build our commercial product it is important to have industry experts who know the specific requirements to solve challenges within the loyalty space."
"Loyyal is one of the most exciting stories in the industry, and I have tremendous admiration for Greg and the team at Loyyal, along with the tremendous potential Loyyal's platform provides," said Thom, the company's newest Board member. "It's a genuine honor to serve alongside our other board members, and contribute experiences and insights around modern consumer behaviors."
Mr. Kozik's career has also included leadership positions for companies including Microsoft, Yahoo!, and Atari. In addition, Thom's background prior to Marriott as noted mentor and leader within the Southern California start-up community, coupled with his experience as an entrepreneur, and angel investor adds valuable context to the company's board.
Loyyal, the Internet of Loyalty, is reinventing how loyalty is created and rewarded. Using blockchain and smart contract technology, Loyyal has built an interoperable loyalty and rewards platform to address a highly fragmented industry, and offer multiple industries an innovative way to both improve profitability while putting the customer first.
For information about Loyyal, please visit www.loyyal.com or email firstname.lastname@example.org