PR-Inside.com: 2016-08-11 22:52:07
HONG KONG, Aug 11, 2016 - Organised by the Hong Kong Trade Development Council (HKTDC), four concurrent fairs opened today at the Hong Kong Convention and Exhibition Centre (HKCEC); the 27th Food Expo, the eighth Hong Kong International Tea Fair, the third Home Delights Expo and the inaugural Beauty & Wellness Expo. Together, the fairs gather more than 1,800 exhibitors from around the world, bringing high-quality products and lifestyle solutions to consumers and trade buyers. The two-day International Conference of the Modernization of Chinese Medicine & Health Products (ICMCM), which is jointly organised with the Modernized Chinese Medicine International Association Ltd. (MCMIA), also opened today.
"These concurrent events spotlight Hong Kong's reputation as a business hub and lifestyle trendsetter in Asia. Together, they welcome a total of more than 1,800 exhibitors from around the world - each striving to help consumers enjoy a better and healthier lifestyle," said Margaret Fong, Executive Director, HKTDC. "Now in its 27th year, the Food Expo presents a feast of business opportunities with a record of nearly 1,400 exhibitors from 26 countries and regions taking part. We expect to welcome some 20,000 trade buyers from around the world to the fair this year. Here, they can find trendy and quality products, gather the latest market intelligence and expand their business networks - all under one very large roof!"
More than 100 buying missions from over 20 countries and regions will visit the Food Expo and Tea Fair this year, to source top-quality products and discover new business opportunities. A selection of local retailers and agents, including 759 Store, Sun Wah Japanese Food Ltd, Cafe Deco Group and DCH Logistics Co Ltd have set up buyers' booths at the fairground for pre-arranged business matching meetings with exhibitors. This gives exhibitors the chance to connect with high-quality buyers and increase product exposure, while buyers are able to source products more efficiently.
Foodies paradise spotlights international and green cuisine
The Food Expo welcomes nearly 1,400 exhibitors and features delicacies from 26 countries and regions, including those of first-time participants from Croatia, Finland and Iceland. The Expo comprises three dedicated areas including Trade Hall, Gourmet Zone and Public Hall.
The Premium Food Zone is the highlight of the Public Hall at Hall 1A-E, featuring more than 30 famous food and beverage brands, including Kee Wah Bakery, On Kee Dry Seafood, Tai Pan, Maxim's Caterers, Nissin and Tung Chun. Group pavilions from Canada, the Chinese mainland, Japan, Korea and the Philippines are also set up at the Public Hall to offer international culinary sensations.
During the fair, a series of events including cooking demonstrations by celebrity chefs such as Michelin 3-star chef Alvin Leung, Esther Au who is known as the "Truffle Queen" and also the owner of Dolce Dolce Kitchen & Gourmet, Gabriel Choy who is Topgrade (Holding) Limited Executive Chef and Advisor, and Sze Chiu Kwan, Head Chef of Dong Lai Shun at The Royal Garden. Other events include sharing sessions by famous food critics, the launch of the 2016-2017 Wan Chai a La Carte food map, La Commanderie des Cordons Bleus de France and GHM Recommendation Restaurant Award Ceremony 2016, Q-Mark Selfie - Food Styling Competition with TV Stars, as well as seminars on "Hong Kong Green Purchasing - Food and Beverage Sector" and "Explore the Latest Trend in Food Sustainability".
Homemaking expo delights visitors
Since its launch in 2014, the Home Delights Expo has enjoyed growing popularity. This year, the fair features 150 exhibitors showcasing innovative home appliances and kitchen utensils as well as kitchenware, tableware, household items and home security devices. The Avenue of Delights features about 40 exhibitors presenting a range of premium lifestyle brands such as CLP, Dyson, German Pool, Kenwood, Ladyship, OGAWA, OTO, Philips, STAUB, Towngas, WMF and ZWILLING J.A. Henckels.
Looking good & feeling great are key to quality lifestyle
With demand for beauty and wellness-related products on the rise, the HKTDC has launched its brand new Beauty & Wellness Expo this year, gathering more than 60 exhibitors from across Asia including Hong Kong, Macau, Thailand, Malaysia and Taiwan. A wide range of cosmetics, skincare, hair care and massage products, nail polish and fitness equipment is on show during the fair.
Tea fair presents global business platform
The Hong Kong International Tea Fair gathers more than 240 exhibitors from 10 countries and regions including the Chinese mainland, Hong Kong, India, Japan, Kenya, Korea, Singapore, Sri Lanka, Taiwan and the US to present high-quality tea and related products. The three-day fair is open exclusively to trade buyers on 11 and 12 August and also welcomes public ticket-holders on 13 August.
This year, the International Tea Competition continues to attract elite exhibiting brands, with a panel of professional judges reviewing the entries through blind tasting. Other special events include international tea tasting sessions, international cup warming, international tea arts performances and a seminar on marketing in the digital age.
Traditional Chinese Medicine opportunities under the microscope
The ICMCM takes place today and tomorrow with 18 prominent speakers from the United Kingdom, the Netherlands, Japan, Korea, Thailand, the Chinese mainland, Macau and Hong Kong, sharing their views on the opportunities arising from the Belt and Road Initiative, the quality of herbal products in Europe, the globalisation of Traditional Chinese Medicine, regulations and registration strategies for Chinese herbal health food, as well as the latest research and development findings. The ICMCM is an ideal platform for industry players to exchange ideas on the development of Chinese medicine.
Food Expo: www.hktdc.com/fair/hkfoodexpo-en
Home Delights Expo: www.hktdc.com/fair/homedelights-en
Beauty & Wellness Expo: www.hktdc.com/fair/hkbeautyexpo-en
Hong Kong International Tea Fair: www.hktdc.com/fair/hkteafair-en
International Conference of Chinese Medicine & Health Products: www.hktdc.com/fair/icmcm-en
Photo Download: bit.ly/2b8iUSS
The Hong Kong Trade Development Council (HKTDC) celebrates its 50th anniversary this year. The HKTDC is the international marketing arm for Hong Kong-based traders, manufacturers and services providers. With more than 40 offices globally, including 13 on the Chinese mainland, the HKTDC promotes Hong Kong as a platform for doing business with China and throughout Asia. The HKTDC also organises international exhibitions, conferences and business missions to provide companies, particularly SMEs, with business opportunities on the mainland and in overseas markets, while providing information via trade publications, research reports and digital channels including the media room. For more information, please visit: www.hktdc.com/aboutus. Follow us on Google+, Twitter @hktdc, LinkedIn.
Hong Kong Trade Development Council (HKTDC)
Communication and Public Affairs Department
+852 2584 4216
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