2009-02-18 15:13:02 -

Visions@Work, LLC, a provider of physician relationship management and electronic referral services, today announced its formal launch and the availability of its Preferr product, a software collaboration platform that improves organizational efficiencies related to the referral process and managing physician relationships. The company - which is founded on a commitment to helping physicians improve continuity of care, increase efficiencies, reduce costs, enhance patient satisfaction and gain economies of scale - will provide the product through a subscription-based, software as a service (SaaS) delivery model.


Visions@Work is led by Pranam Ben and Diana Croft. Ben serves the company as CEO and has previous experience in information technology solutions, Web-based product development and strategic consulting in the healthcare, retail, education

and financial sectors. Croft serves as president, services of Visions@Work and has core expertise in enterprise client management, business process reengineering, marketing strategies development and revenue generation.


"We have combined a wealth of industry knowledge and a strong passion to improve continuity of care using technology," said Pranam Ben, co-founder and CEO of Visions@Work. "We're confident in the strength of our offering and eager to begin working with healthcare organizations to help them realize both short term and long term benefits of streamlining their referral processes."


The Visions@Work Preferr product (www.preferr.net) enables physician offices and hospitals to help providers address growing healthcare needs, better serve patients, and foster physician relationships by automating the referral process. A monthly subscription to Preferr will enable physicians to:


- Automate the referral process by allowing them to initiate, receive and manage referrals electronically;
- Exchange patient demographic and clinical information in real time via secure, HIPPA compliant methods;
- Track referrals, identify and forecast referral patterns to help gain insight to better manage patient care and staffing; and
- Communicate with healthcare entities utilizing a secure messaging infrastructure to relay updates or seek additional information.
"According to the 2007 Press Ganey Check-Up Report, physicians' admission and referral patterns are important factors that drive the financial health of the hospital," said Diana Croft, co-founder and president, services of Visions@Work. "Through the use of our Preferr product, organizations will be able to build solid relationships with their physicians therefore benefitting from consistent patient flow, reduced paper costs, savings on staff time and increased patient revenue."


About Visions@Work


Visions@Work is a strategic provider of application outsourcing, product development and custom software development, integration and maintenance services that links e-business with core information systems for companies worldwide. The company operates under a global delivery model, thus effecting an efficient and cost effective development and deployment of large-scale systems across a wide range of transaction intensive business needs. For more information, please visit www.visionsatwork.org.








For Visions@Work, LLC

Dodge Communications

Brian Parrish, 770-576-2544

bparrish@dodgecommuncations.com