2014-02-25 17:35:24 - Value Group Direct celebrates 4th anniversary
Paoli, PA – February 25, 2014 – Value Group Direct, LLC (VGD), a full-service advertising agency specializing in direct response marketing, is celebrating its four-year anniversary. The company was started by two direct marketing pros, Linda Brignola and John Hoey, each bringing decades of experience to their new venture. Since then, VGD has added seasoned direct response employees to the team, new clients have been added to the roster, and their portfolio of marketing expertise has evolved under the VGD brand.
“We are building on our experience said John Hoey, Partner. “Our background is in the insurance and healthcare marketplace and that remains our focus said Hoey. In 2013 we were very pleased to add new clients in healthcare, life insurance
and vehicle service contract clients to our current client list
“We are committed to the insurance industry, and are active in many industry associations, including the Professional Insurance Marketing Association (PIMA) and the American Institute of Professional Association Group Insurance Administrators (AIPAGIA). Angela Daisy was honored to speak at a recent AIPAGIA meeting said Linda Brignola, Partner.
Also in 2013, VGD and their client partners were the recipients of three awards from the Professional Insurance Marketing Association and five MarCom awards, an international creative competition for any individual or company involved in the concept, writing and design of print, visual, audio and web materials and programs.
“While much has changed since we opened our doors in January 2010, one thing has remained constant, and that is our ability to bring customized, innovative, and effective direct response marketing strategies to each client engagement. We look forward to continuing to work in partnership with our clients as well as developing new partnerships going forward said Brignola.
About Value Group Direct, LLC
Founded in January 2010, Value Group Direct, LLC (formerly The Value Group, Inc.) is a full-service advertising agency specializing in Direct Response marketing. Solutions across all marketing mediums include strategic planning; creative & design; production; media planning, buying & analysis; and database marketing and segmentation. Agency staff is experts in verticals such as Insurance & Financial Services; demographics such as Seniors/Boomers; and specialized marketing approaches including affinity marketing and targeted offline lead generation. Visit Value Group Direct, LLC’s website at www.valuegroupdirect.com.