2008-08-29 19:51:21 -

- True Religion Apparel, Inc. (Nasdaq: TRLG) announced today that Pete Collins, the Company's Chief Financial Officer, will be presenting at the 2008 Southern California Investor Conference, to be held September 3, 2008, at The Island Hotel in Newport Beach, California.

The True Religion investor presentation is scheduled for Wednesday, September 3, 2008, at 11:30 a.m. PT. The presentation

will be webcast live and archived at www.truereligionbrandjeans.com. Visitors to the website should select the "Investor Relations" link to access the webcast.

About True Religion Apparel, Inc.

True Religion Apparel, Inc. is a growing, design-based premium aspirational brand. The company designs, manufactures and markets True Religion Apparel products, including its premium True Religion Brand Jeans. Its expanding product line, which includes high quality distinctive styling and fit in denim, sportswear, and licensed products, may be found in premium department stores and boutiques in 50 countries around the world, including the United States, Canada, Germany, United Kingdom, Japan, Korea, France, Spain, Sweden, Greece, Italy, Mexico, Australia, South Africa and China. For more information, please visit www.truereligionbrandjeans.com.

True Religion Apparel, Inc.
Pete Collins, Chief Financial Officer
323-266-3072
or
Investor Relations
ICR, Inc.
Andrew Greenebaum / Laura Foster
310-954-1115