2013-02-14 15:55:03 - The brilliance of having a universal international toll-free vanity number as a marketing tool.
For the past decades, vanity numbers have grown to be immensely popular in the United States. However, while the numerous benefits of having such a number have been fully recognized by businesses, not all seem to be aware of what it could do for them outside of the U.S. By supplementing a vanity number with a universal international freephone number (UIFN), TeleForwarding easily extends domestic phone numbers to Europe, or anywhere else in the world. Time to harness vanity numbers to their full international potential.
A vanity number, also called a mnemonic or an easy-to-remember number, is known to be tremendously valuable for businesses. For one, an alphanumeric number, such as +1-800-FLOWERS, requires little thought and effort to be remembered, making
it easier for prospects and existing consumers to reach an organization. Comprehensive research on vanity numbers found that advertisers using a vanity 800 number had a 65% recall rate, while a mere 31% remembered its numeric counterpart in the same advertisements. Hence, the caller response rates are many times greater when advertised with a vanity 800 number rather than an ordinary numeric number, and could boost your overall sales up to 200%. Such numbers, moreover, have also become an effective marketing tool and can increase your advertising effectiveness up to 300%, as the phone number itself acts as a promotional instrument on billboards, events, and radio ads. Thus, companies can generate more response without having to invest thousands of dollars in their marketing campaigns.
With such valuable benefits, a vanity number has become mandatory for almost every business in the United States. But why not derive that same value from all over the world? TeleForwarding can offer companies the same advantages that come with a vanity number overseas, supplemented with the international toll-free accessibility that comes with a UIFN.
“An international toll-free vanity number by TeleForwarding is the equivalent of the successful domestic vanity number”, says Hans Lasonder, CEO of TeleForwarding. “However, by supplementing the domestic variant with a UIFN, we easily and quickly extend the reach of a domestic phone number overseas, enabling companies to effortlessly expand worldwide.” He adds, “TeleForwarding simply extends a domestic vanity phone number overseas with a UIFN or +800 number, changing +1800-FLOWERS into +8000-FLOWERS. This way, an organization can enjoy the same valuable advantages but on an international level.”
Alongside the earlier mentioned benefits, an international toll-free vanity number enables businesses to create global availability and optimize their phone accessibility. “The perfect supplemented tool in doing so, is TeleForwarding’s Online Call Traffic Dashboard”, Lasonder adds. “This virtual control panel lets a business monitor and control its organization’s daily international call operations from one single location. With this, one can create detailed reports and gain valuable insights by regulating the routes of incoming calls, spotting trends and changes in the call flow, and monitoring the amount and speed of the call traffic. Making it the perfect tool to aid in your international marketing campaigns”.
However, one must take into consideration that in Europe vanity numbers have not yet reached the same popularity as in the United States. “In the U.S., a toll-free vanity number is a great tool for marketing campaigns and for people to remember your phone number”, Lasonder says. “The imperative need of a vanity number in the U.S. is undeniable. But to prevent possible confusion in Europe, which is partly due to the popularity of text messaging, one can advertise both the vanity as well as the numeric phone number, making it easy to remember and easy to dial.”
Thus, having a concise and well chosen vanity number will instantly establish companies as true market leaders. But why just focus on one continent, when the whole world could be in your hands? Effortlessly expand your business overseas with TeleForwarding’s toll-free vanity numbers, supplemented with a UIFN. Our years of experience and expertise will help you increase brand awareness, generate more response, and of course deliver exceptional customer service. After all, it’s not about the dollar spent, but the value derived.
Instant international recognisability and global accessibility with just one single toll-free vanity number – Are you ready to capitalize on your vanity phone number? For more information or to check on the vanity number availability, please visit our website www.teleforwarding.us or call us on 1-888-WE-FORWARD (1-888-93-36792).