2013-02-04 13:14:51 - Join fellow industry professionals at SMi's Masterclass - The mHealth Future of Pharma taking place on 15th March 2013, Central London

Trial errors in CNS appears to happen in the later phases, particularly when resource requirements and costs are at their highest. This problem can be illustrated in the phase III trials in Alzheimer's disease. However there is an alternative route in CNS which can prove to be more accessible to small and medium sized companies, and that is CNS Orphan diseases. Diseases such as Progressive Supranuclear Palsy (PSP), Fronto-Temporal Dementia (FTD) or Huntington's disease can be initial substitutes for the likes of Alzheimer's disease or Parkinson's disease in which to test the effectiveness of a drug.

This timely masterclass will assess the latest challenges and potential advantages of developing drugs in CNS Orphan diseases, compared to larger CNS indications and also

looks at the support that is available to drug developers in orphan diseases. Furthermore, case studies of drug companies who have followed this route will be reviewed and lessons learnt will be drawn from them to assist you with developing your own strategies.

Key Reasons To Attend:
• Discover the current market position of mHealth in Pharma
• Analyse successful projects and methods to incorporate mHealth into practice
• Discuss the future opportunities of mHealth in Pharma
• Gain expert strategic advice
• Network with key industry executives

About your Masterclass host:
David cofounded 3G Doctor after his studies of Medicine at University College London convinced him of the need for remote care
services that could provide patients with a means of private and economical access to the attentions of an informed registered Doctor.

About Rotherwood Associates:
3G Doctor provides members of the public with video access to registered Doctors.
The service has been live 24x7 in the UK and Ireland since 2007.

To view the conference programme and full speaker line-up, visit www.smi-online.co.uk/2013m-health9.asp

Alternatively contact Jonathan Collins on +44 (0) 20 7827 6734 or jcollins@smi-online.co.uk