2013-03-19 08:48:56 -

(Fornebu, March 19th 2013) Mobile sound quality is now upgraded to provide
clearer sound quality during calls that filters out background noise. As of
today, Telenor has become the only mobile operator in Norway to offer HD Voice
across its network.

"During the last few years, there has been a rapid development of mobile
technology: we've got a faster network, smarter phones, and new services. Soon
there won't be anything that you can't do with your mobile phone. But one area
has been lagging behind. Sound quality during calls has not seen any significant
improvements since the introduction of GSM in the early 90s," says Berit
Svendsen, CEO of Telenor Norway.

However, from today Telenor will be taking its customers on a journey of
constantly improving sound quality.

"Mobile phone conversations where   it's difficult to understand what's being said
can be very tiresome. We finally have the solution to meet this challenge and
Telenor will be working to ensure that more and more people are able to enjoy
the benefits of the mobile sound quality of the future," says Svendsen.

Fewer Misunderstandings
With HD Voice, of which Telenor is the only provider in Norway, Telenor's
customers will experience greatly improved sound quality compared to standard
mobile sound quality. Apart from better voice rendering, it is the reduction in
background noise that will particularly improve the calling experience.

'The nuances in tone will be clear and the sound more lifelike. Those working in
or located in areas with a lot of background noise, such as cafés or close to
traffic, will benefit greatly from HD Voice. Better sound quality will also
generally ensure fewer misunderstandings and will allow you to talk more quietly
on the phone. This is very convenient when you are in a public space,' says
Berit Svendsen.

No extra cost for Telenor Customers

The service is automatically available for all Telenor customers and is
available free of cost. However, you must have a phone that is HD Voice ready,
as must the other person in the phone call. Most newer smart phones are HD Voice
ready on 3G.

Initially, only customers on Telenor's 3G network will benefit from the new
system. During the course of the year, customers using Telenor's 2G network will
also get the chance to use HD Voice, but there are unfortunately few mobile
phones that support the system on 2G. Later on there will also be support for HD
Voice calls between the 2G and 3G networks, but this is expected to be in the
more distant future.

For further information, please contact

Anders Krokan, Information Manager, Telenor Norway, +4795209037,
anders.krokan@telenor.com




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