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Supply Chain Summit drives to align supply chain strategy with core business value

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2013-02-05 13:31:45 - 2nd Annual Supply Chain Summit 2013 hosts an array of leading industry speakers addressing developments on Supply Chain and Logistics in the Middle East

February 5, 2013: Radisson Royal Hotel, Dubai

The Middle East supply chain showing resilience in the new competitive market. A recent report by the International Air Transport Association (IATA) states that the cargo demand in the Middle East is expected to a positive growth rate reaching 4.6% in 2016. With a region so central and key to the growing global market, the 2nd Annual Supply Chain Middle East Strategy Summit takes place at the Radisson Royal Hotel in Dubai.

The conference is being held under the patronage of the Dubai Chamber of Commerce and Industry and saw the respected Atiq Juma Faraj Nasib, Senior Director – Commercial Service Sector of the Chamber deliver the keynote address at the summit.

After the inaugural keynote,

Dr. Egorov, Director Supply Chain Management MEA and the Chairman of the Russian Business Council discussed the current status of the supply chain and logistics sectors in the UAE and what future developments will lead to UAE's economic development. Kashif Perwaiz, Project Manager of the Dubai Customs went on to present a case study of how supply chain can achieve excellence through collaboration from the custom's view point.

Joining Dr. Egorov and Mr. Perwaiz, Jonas Cederhage of Ericsson and Vasco Amoroso of Mattex took part in a panel to discuss supply chain as a strategic asset. The participants and attendees went on to discuss how a top-down driven approach to supply chain management can ensure effective communication to align supply chain strategies with that of the core business value.

Amoroso, Head of Group Supply Chain at Mattex addressed the summit on the best practices to improve accountability. He talked about the risk of failure points within the supply chain and tools and techniques to identify these risks. Verks Global Logistics hosted the luncheon post which Dudi Hermanto, General Manager Business Development at Almajdouie Logistics and official supply chain partner for the summit presented a case study on tyre management. Almajdouie Logistics is the largest asset-owning company operating nearly 2,000 trucks and is the first Saudi private company to be in the Guinness Book for the record title of “Heaviest item moved by road freight”.

Supported by SCLG and CILT, representatives Andre Verdier (SCLG) and Karthikeyan Nair (CILT) discussed functions to develop a lean supply chain, and how supply chain talent acquisition through effective training programs respectively. Nokia's Head of Customer Logistics, Ahmad Shamieh engaged the audience on the importance of customer collaboration and best practices. Verdier, Nair and Shamieh closed the session with a panel on surviving a competitive market post the global economic downturn.

Day one saw in attendance over 100 delegates from the region across the board. Day two of the summit will see leaders from Government of Dubai, Jumbo Electronics, Henkel, General Motors and other leading logistics and retail companies broadly looking into the logistics management and its current state in the Middle East.

About Fleming Gulf Conferences

Fleming Gulf is a leading provider of business intelligence through industry specific conferences, webinars and skills enhancement training courses by leveraging our network of industry influencers with specialist knowledge to provide organisations the winning edge that makes a difference in their decision making in today's competitive business landscape.

Media Contact:

Manohar Bharwani
T: +971-4609-1570

Contact Information:
Fleming Gulf

Dubai Airport Free Zone
P.O. Box 54772
Dubai, U.A.E.

Contact Person:
Manohar Bharwani
Phone: 00 971 4609 1570
email: email


madhavi khaire
Phone: 00912067276400

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