2009-11-16 15:52:18 - SADIF-Investment Analytics has applied its StockMarks™ stock-rating system to The Southern Company and produced a report, rating the company's attractiveness to long-term investors.

Ilhavo, Portugal – 16/11/2009 – SADIF Investment Analytics, announces a new summary due diligence report covering The Southern Company (SO). The report uses SADIF's powerful StockMarks™ stock rating system and contains important analysis for any current or potential The Southern Company investor.

Report Summary: The Southern Company is an above average quality company with a neutral outlook. The Southern Company has medium business growth and is run by passable management. When compared to its closest peer, FPL Group, Inc., The Southern Company shows similar undervaluation and is more likely to outperform the market.

The 8-page report breaks down the Total StockMark into its three components – business, management and price, performing an in-depth analysis of The Southern Company for long-term investors.

The report

has been distributed to Reuters, and forwarded to Yahoo Finance and FT.com. It is available under 'Analyst Reports' from these websites, from multiple professional platforms including Reuters Knowledge, TheMarkets.com, Thomson Research and Capital IQ or directly from SADIF-Investment Analytics at:
www.sadifanalytics.com/stockmarks/company.php?tickerr=SO&cod_cou ..

About SADIF-Investment Analytics:
SADIF-Investment Analytics is an independent investment research company covering sixteen different markets and over 12,000 companies. The StockMarks™ system is based on proven investment principles and is designed to drive long-term shareholder returns.