2008-09-15 18:27:52 -

FOR IMMEDIATE RELEASE:

September 15th, 2008; Denville, NJ. - Royal Coachman Worldwide (www.royalcoachman.com) has embarked on a comprehensive environmental sustainability program to reduce the environmental footprint of all aspects of their business, including 'the greening' of their executive ground transportation fleet. Using the services of Green Ride Global - a North American firm which provides environmental sustainability programs for the transportation

industry - Royal Coachman Worldwide has designed a carbon reduction strategy aimed at achieving a greenhouse gas (GHG) emission reduction of 20 percent over the next 5 to 10 years through fuel efficiency, the transition to new technologies, reduced electricity use, waste diversion, recycling programs, and employee education.

With increased environmental awareness and concerns around climate change on the rise, Royal Coachman has implemented an environmental management system that is ISO 14001 compliant and considered the high-road among environmentalists. 'What some companies are calling a ‘green fleet' merely consists of parking a few hybrids on their lot,' says Justin Raymond, President and CEO of Green Ride Global. 'However, what Royal Coachman is doing is really addressing climate change by transforming their business accordingly and reducing their emissions at source.'

Many of Royal Coachman's clients have committed to reducing their own GHG emissions. 'Achieving environmental sustainability is everybody's responsibility', says Amy Birnbaum, CEO of Royal Coachman Worldwide. 'More and more corporations are requiring their ground transportation providers to measure and reduce their carbon footprint.' By virtue of selecting Royal Coachman's services, clients are effectively reducing their own indirect emissions associated with their ground transportation use.

'Our clients have their own environmental commitments in place and are building supply chains and choosing service providers that reflect the environmental shift in corporate values,' says Jon Epstein, President of Royal Coachman Worldwide. 'We are proud to fill their need for environmentally sustainable ground transportation.'

For more information on Royal Coachman's commitment, visit www.royalcoachman.com
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About Royal Coachman Worldwide
Royal Coachman Worldwide has been providing the world's finest chauffeured transportation since 1969. We deliver service with great efficiency, quality and value, and are available around the world, 24 hours a day. With our fleet of luxury sedans, stretch limousines, SUV's, passenger vans, mini-coaches and motor coach's, we cater to corporate, individual and group transportation needs.

About Green Ride Global
Green Ride Global (GRG) creates and implements third-party verified environmental sustainability programs for the transportation industry, with a focus on chauffeured ground transportation companies. Their programs cause real and measurable reductions in their clients' greenhouse gas emissions and environmental footprints. GRG's team provides tailored environmental solutions, strategic sales and marketing tools, and auditable reports showing progress toward environmental sustainability.

GREEN RIDE GLOBAL Inc.
"Environmental Sustainability for the Global Transportation Industry"

For further information and to coordinate an interview, contact:

Lynette Ashwood
GREEN RIDE GLOBAL Inc.
lynette@greenrideglobal.com
416.599.4474 x 401