2009-11-11 10:55:01 -

Research and Markets ( www.researchandmarkets.com/research/dd00a1/webcast_mobile_ad : ) has announced the addition of the " Webcast.

Mobile Advertising : " webinar to their offering.

Webcasts are an effective means to gain the benefits of this research and analysis from anywhere in the world.

The emerging mobile advertising market is poised to take full advantage of opportunities presented by the continued diffusion

of smartphones and 3G network data plans (or newer wireless services). As a result, advertisers will begin to incorporate mobile into their overall media campaigns as the advertising channel matures into a viable marketing tool.

This webcast examines the current mobile advertising market. It includes a market overview and analyzes effective mobile ad formats and current pricing models. It also analyzes opportunities driving overall growth and inhibitors threatening continued expansion and includes North American mobile advertising revenue forecasts through 2013.

Upon confirmation of your order, you will receive the following.

- A PDF of the Webcast presentation(s)
- The link and login info so you can access the audio multimedia archive file of the Webcast presentation(s)


For more information visit www.researchandmarkets.com/research/dd00a1/webcast_mobile_ad :



Research and MarketsLaura Wood, Senior Manager, press@researchandmarkets.com : mailto:press@researchandmarkets.com U.S.

Fax: 646-607-1907Fax (outside U.S.): +353-1-481-1716