2009-01-14 17:50:01 -
Research and Markets (www.researchandmarkets.com/research/359669/snapshots_us_hair) has announced the addition of the "Snapshots U.S. Hair Styling Agents 2008" report to their offering.
Snapdata's Snapshots U.S. Hair Styling Agents 2008 provides 2007 year-end market size data, with 2008 estimates, 5 years of historical data and five-year forecasts. The Snapshots report gives an instant overview of the U.S. hair styling market and
covers gels and mousses, hairsprays and spritzers. Market value is based on retail sales. The data is supplied in both graphical and tabular format for ease of interpretation and analysis. The Snapshots U.S. Hair Styling Agents 2008 forms part of Snapdata's Cosmetics & Toiletries industry coverage.
Executive Summary
The Executive Summary within a Snapshots report outlines the main findings of the report (market size, market shares and market forecasts)
Market size
Market size is the measure of the total value or volume of a particular product sold in a particular length of time. In our case it is the total amount of the market covered by a title in the last whole year, for example, in UK Beer 2005, all the beer consumed in the UK in 2004. The aim of the report is to tell how much of the product was consumed in the country discussed by value and by volume.
Market Segmentation
Market Segmentation is a segmentation of the market by key product categories, ideally by value and volume. For example: the yoghurt market can be segmented into: drinking yoghurt, flavoured yoghurt and natural yoghurt.
Market Share
Market Share is the share of each competitor in the market place and can be expressed in value or volume terms.
Market Share by Volume - each competitor's share of the total Market Volume
Market Share by Value - each competitor's share of the total Market Value
Distribution
This measure of the market relates to the different distribution channels to market for each product. The distribution can include the following channels
Socio-Economic data
The key socio-economic indicators in each report will be:
Size of population
GDP - Gross Domestic Product
Inflation rate
Exchange rate
Forecasts
All market forecasts are based on statistical forecasting techniques based on historic performance (linear extrapolation of the market size, based on the five-year historical growth). These statistical tools are supplemented with qualitative parameters such as: industry expectation/opinion, Socio-economic drivers, new product development, technological advances, expected levels of market saturation, etc.
Benefits of the Snapshots Reports
The Snapdata product range is designed to save time for clients by providing an industry data overview, market size, shares and forecasts; verified with full sourcing.
Easy to search, quick to access, and clear and concise to use: Snapdata reports can save 40% of resources in those early stages of a project. Sometimes just a report from the Snapshots Series is all that is required for an internal client's first request. But when the project develops, the reports also help your internal research team prepare a fuller picture for their end-users utilizing the further sources provided in each report for industry drivers and analytical information, enabling them to provide a more detailed document based on solid figures but tailored to the end-users' requests.
Key Topics Covered:
- Page 3 - Snapshots Executive Summary
- Page 4 - Category Definitions
- Page 5 - Market Size by Value (2003-2007)
- Page 6 - Market Segmentation by Value
- Page 7 - Market Shares (Styling Mousse and Gels) by Value
- Page 9 - Company Details (Company Websites)
- Page 10 - Market Forecast by Value (2008-2012)
- Page 11 - Socio-Economic Data for U.S.
- Page 12 - Snapshots Sources for Further Research
For more information visit
www.researchandmarkets.com/research/359669/snapshots_us_hair
Research and Markets
Laura Wood, Senior Manager
Fax from USA: 646-607-1907
Fax from rest of the world: +353-1-481-1716
press@researchandmarkets.com 
