2010-08-27 02:34:03 -
Research and Markets ( www.researchandmarkets.com/research/7f88fc/health_and_wellnes : 
) has announced the addition of the " Health and Wellness in Hong Kong, China : " report to their offering.
Health and wellness saw marginal growth in 2009, due to reduced consumer spending in the economic downturn. The strongest performance was by food intolerance, while organic packaged food declined the most by retail value. Price was the primary inhibiting factor for premium items such as organic food which became even more crucial in winning consumer dollars.
The Health and Wellness in Hong Kong, China : report tracks the developments of health-associated product types and the healthy-option positioning of competing brands across different food sectors. It provides the latest retail sales
data 2005-2009, allowing you to compare health and wellness categories with each other or in the context of the total market for a sector. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market- be they new product developments, legislative context or lifestyle influences.
Forecasts to 2014 illustrate how the market is set to change.
Product coverage: Health and Wellness by Category, Health and Wellness by Type.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
- Get a detailed picture of the Health and Wellness industry;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the markets major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.
Key Topics Covered:
- Executive Summary
- Growth Stalled by Economic Recession
- Product Innovation
- Diversifying Distribution
- Health Problems on the Increase
- Legislation To Pose A Stumbling Block
- Key Trends and Developments
- Consumers Tighten Purse Strings Amid Economic Recession
- Greater Consumer Segmentation and Targeting
- Scientific and Medical Marketing Paves the Way
- Product Glocalisation
- Market Data
List of Tables
- Table 1 Sales of Health and Wellness by Type: Value 2004-2009
- Table 2 Sales of Health and Wellness by Type: % Value Growth 2004-2009
- Table 3 Sales of Health and Wellness by Category: Value 2004-2009
- Table 4 Sales of Health and Wellness by Category: % Value Growth 2004-2009
- Table 5 Fortified/functional Food and Beverages by Positioning: % Breakdown 2006-2009
- Table 6 Health and Wellness GBO Company Shares 2005-2009
- Table 7 Health and Wellness NBO Company Shares 2005-2009
- Table 8 Health and Wellness Brand Shares 2006-2009
- Table 9 Forecast Sales of Health and Wellness by Type: Value 2009-2014
- Table 10 Forecast Sales of Health and Wellness by Type: % Value Growth 2009-2014
- Table 11 Forecast Sales of Health and Wellness by Category: Value 2009-2014
- Table 12 Forecast Sales of Health and Wellness by Category: % Value Growth 2009-2014
- Table 13 Sales of BFY Beverages by Subsector: Value 2004-2009
- Table 14 Sales of BFY Beverages by Subsector: % Value Growth 2004-2009
- Table 15 BFY Beverages Company Shares 2005-2009
- Table 16 BFY Beverages Brand Shares 2006-2009
- Table 17 Forecast Sales of BFY Beverages by Subsector: Value 2009-2014
- Table 18 Forecast Sales of BFY Beverages by Subsector: % Value Growth 2009-2014
- Table 19 Sales of BFY Packaged Food by Subsector: Value 2004-2009
- Table 20 Sales of BFY Packaged Food by Subsector: % Value Growth 2004-2009
- Table 21 Other Reduced Fat Food by Type: % Value Breakdown 2004-2009
- Table 22 BFY Packaged Food Company Shares 2005-2009
- Table 23 BFY Packaged Food Brand Shares 2006-2009
- Table 24 Forecast Sales of BFY Packaged Food by Subsector: Value 2009-2014
- Table 25 Forecast Sales of BFY Packaged Food by Subsector: % Value Growth 2009-2014
- Table 26 Sales of Food Intolerance Products by Subsector: Value 2004-2009
- Table 27 Sales of Food Intolerance Products by Subsector: % Value Growth 2004-2009
- Table 28 Food Intolerance Products Company Shares 2005-2009
- Table 29 Food Intolerance Products Brand Shares 2006-2009
- Table 30 Forecast Sales of Food Intolerance Products by Subsector.
Value 2009-2014
Companies Mentioned.
- Hung Fook Tong Holdings Ltd
- Kowloon Dairy Ltd
- Telford International Co Ltd
For more information visit
www.researchandmarkets.com/research/7f88fc/health_and_wellnes :
Source: Euromonitor International
Research and MarketsLaura Wood, Senior Manager,
press@researchandmarkets.com : mailto:press@researchandmarkets.com U.S.
Fax: 646-607-1907Fax (outside U.S.): +353-1-481-1716
