2008-06-24 10:30:07 -

www.researchandmarkets.com - Research and Markets (www.researchandmarkets.com/research/a27d9c/chinas_financial) has announced the addition of the "China's Financial Services Industry - Porter's Five Forces Strategy Analysis" report to their offering.

Strong economic growth, rural-to-urban migration, a high savings rate, a burgeoning middle class and receding regulatory barriers all make China a most-compelling long-term target for foreign financial

firms. Despite the risks posed by a fledgling regulatory regime, lax enforcement and a weak court system, more than 60% of survey respondents say that China will be important or very important to their organization in 2010.

The author analyzes China's Financial Services Industry in Michael Porter's Five Forces Analysis. It uses concepts developed in Industrial Organization (IO) economics to derive five forces that determine the competitive intensity and therefore attractiveness of a market. Porter referred to these forces as the microenvironment, to contrast it with the more general term macro-environment. They consist of those forces close to a company that affect its ability to serve its customers and make a profit. A change in any of the forces normally requires a company to re-assess the marketplace.

Key Topics Covered:

A. Executive Summary

B. Introduction to the Industry

B.1 Industry Definition

B.2 Industry Profile

B.3 Industry Structure

B.4 Future Outlook

C. Porter's Five Forces Strategy Analysis

C.1 Bargaining Power of Buyers

C.2 Bargaining Power of Suppliers

C.3 Competitive Rivalry in the Industry

C.4 Threat of New Entrants

C.5 Threat of Substitutes

D. Conclusion

E. Glossary of Terms

For more information visit www.researchandmarkets.com/research/a27d9c/chinas_financial

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