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Research and Markets ( www.researchandmarkets.com/research/22b603/2010_u_s_breakfas : cts.businesswire.com/ct/CT?id=smartlink&url=http%3A%2F%2Fwww .. ) has announced the addition of the " 2010 U.S. Breakfast Cereal Manufacturing Report : cts.businesswire.com/ct/CT?id=smartlink&url=http%3A%2F%2Fwww .. " report to their offering.

The Breakfast Cereal Manufacturing Industry report, published annually, contains timely and accurate industry statistics, forecasts and demographics. The report features 2010 current and 2011 forecast estimates on the size of the industry (sales, establishments, employment) nationally and for all 50 U.S. States and over 900 metro areas. New to the report this year are: financial ratios, number of firms and payroll estimates. The report also includes industry definition, 5-year historical trends on industry sales, establishments and employment, a breakdown of establishments, sales and employment by employee size of establishment (9

categories), and estimates on up to 10 sub-industries, including granola, oatmeal, infants' cereal, and corn and wheat flakes.

Industry Definition and Related Industries


NAICS 31123: Breakfast Cereal Manufacturing. This industry comprises establishments primarily responsible for manufacturing cereal breakfast foods and related preparations, except breakfast bars. Establishments primarily engaged in manufacturing granola bars and other types of breakfast bars are classified in 2064.

Related Industries



- Packaged Foods Manufacturing
- Frozen Foods Manufacturing
- Beverage Manufacturing
- Snack Foods Manufacturing


U.S. Census Categories


NAICS 31123 - Breakfast Cereal Manufacturing is almost comparable to.



- 100% of SIC 2043 - Breakfast Cereal Manufacturing


Sub-Industries


- Cereal breakfast foods
- Coffee substitutes, made from grain
- Corn flakes: prepared as cereal breakfast food
- Granola and muesli, except bars and clusters
- Infants' foods, cereal type
- Oatmeal: prepared as cereal breakfast food
- Oats, rolled: prepared as cereal breakfast food
- Soy: prepared as cereal breakfast food
- Wheat flakes: prepared as cereal breakfast food


Please note, this report offers statistical information only and does not include an analysis of the figures.

For more information visit www.researchandmarkets.com/research/22b603/2010_u_s_breakfas : cts.businesswire.com/ct/CT?id=smartlink&url=http%3A%2F%2Fwww ..

Research and MarketsLaura Wood, Senior Manager, press@researchandmarkets.com : mailto:press@researchandmarkets.com U.S.

Fax: 646-607-1907Fax (outside U.S.): +353-1-481-1716