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Pulse Completes State-Wide Distribution in Ohio


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© Marketwire 2012
2012-12-11 22:05:16 -

DENVER, CO -- (Marketwire) -- 12/11/12 -- The Pulse Beverage Corporation (OTCQB: PLSB) ("Pulse"), makers of PULSE® brand of functional beverages and Cabana™ 100% Natural Lemonade, today announced that it has completed distribution for its products in Ohio with the signing of L R Lipton, a large-sized Anheuser-Busch distributor, headquartered in Youngstown, Ohio.



Bob Yates, CEO of Pulse, commented, "In addition to its Anheuser-Busch distribution, Lipton also distributes Monster Energy Drink®. The addition of Lipton positions us with 100 percent coverage in Ohio as we head into our Q1-2013 product rollout into large grocery and convenience store chains that we have secured listings for during the latter part of 2012."





About The Pulse Beverage Corporation



The Pulse Beverage Corporation is an emerging growth beverage company that manufactures and distributes Cabana™ 100% Natural Lemonade and PULSE® brand of functional beverages -- originally developed by a major healthcare company, in three health platforms: PULSE® Heart Health Formula™, PULSE® Women's Health Formula™ and PULSE® Men's Health Formula™.
For more information visit: www.pulsebeverage.com : ctt.marketwire.com/?release=964550&id=2378860&type=1& .. or email info@pulsebeverage.com : mailto:info@pulsebeverage.com .



Forward-Looking Statements
This news release contains "forward-looking statements" as that term is defined in Section 27A of the United States Securities Act of 1933, as amended and Section 21E of the Securities Exchange Act of 1934, as amended. Statements in this press release which are not purely historical are forward-looking statements and include any statements regarding beliefs, plans, expectations or intentions regarding the future. Such forward-looking statements include, among other things, regulatory incentives, the development of new business opportunities, and projected costs, revenue, profits and results operations. Actual results could differ from those projected in any forward-looking statements due to numerous factors. Such factors include, among others, the inherent uncertainties associated with new projects and development stage companies. These forward-looking statements are made as of the date of this news release, and we assume no obligation to update the forward-looking statements, or to update the reasons why actual results could differ from those projected in the forward-looking statements. Although we believe that any beliefs, plans, expectations and intentions contained in this press release are reasonable, there can be no assurance that any such beliefs, plans, expectations or intentions will prove to be accurate. Investors should consult all of the information set forth herein and should also refer to the risk factors disclosure outlined in our annual report on Form 10-K for the most recent fiscal year, our quarterly reports on Form 10-Q and other periodic reports filed from time-to-time with the Securities and Exchange Commission.



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Shareholder Relations:
Martin E. Janis & Company, Inc.
877-302-6404
investors@pulsebeverage.com :
www.pulsebeverage.com : www.pulsebeverage.com/

Investor and Broker Relations:
Acorn Management Partners LLC
Lance A. Beckham
678-368-4012
lbeckham@acornmanagementpartners.com :

Media and Research Analysts:
Bev Jedynak
312-943-1123
bjedynak@janispr.com : docid: 12964550.nitf -->



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