Simplexity Launches MVNO Program with Airlink Mobile

2008-10-28 21:37:04 -

- Simplexity, the leading online seller of wireless phones and service plans, announced today that it has partnered with Airlink Mobile, a leading brand in the MVNO market, to offer an innovative postpaid wireless solution to its millions of customers.

Through its brand Wirefly (www.wirefly.com), Simplexity is already a dominant figure in the wireless retail industry in the U.S.

today. Airlink Mobile will allow Simplexity and Wirefly to gain an even greater foothold in this competitive market.

Unlike many MVNOs that are built on a prepaid service platform, Airlink Mobile will provide Simplexity with a postpaid-like solution, marketed under the brand Airlink Select, and will be available to all Simplexity customers regardless of credit history. Operating on the Nationwide Sprint Network, the Airlink Select program offers competitive postpaid rate plans with unlimited nights & weekends, including an "unlimited voice plan" for $89.95 and unlimited text messaging on all plans for $20. Simplexity consumers can choose from several wireless devices, including models from Motorola, Nokia, Samsung, and Sanyo, for either no cost or steeply discounted prices.

"Airlink Mobile has been in the MVNO market since 2002 and we are excited to be working with them," said Andy Zeinfeld, CEO of Simplexity. "Through this partnership, we have created a competitive national wireless service offering that can be used by virtually all of our customers regardless of their credit history."

"In the past, we had not been able to offer a comparable postpaid alternative service to our customers who didn't pass the carriers' credit approval process. We had thousands of customers every day that wanted the benefits of wireless technology yet had been unable to acquire them at a reasonable price. Now, with Airlink Select, we will be able capitalize on this underserved market."

"We are extremely pleased to have the opportunity to fill a need for Simplexity," said David Stanek, CEO of Airlink Mobile. "The combination of Simplexity, the largest online seller of wireless handsets, and Airlink Mobile, one of the first MVNO's in the US market to address the burgeoning credit challenged market is a perfect partnership."

"It's a tribute to our reputation in the wireless industry that when Simplexity chose to capitalize on the large number of consumers who are unable to qualify for traditional postpaid wireless services from the major carriers, they chose to partner with Airlink Mobile."

About Simplexity

Simplexity is the leading online retailer of cell phones and wireless plans. Simplexity's technology solutions include merchandising, procurement, customer service, billing, customer relationship marketing, order processing and cell phone activations for the largest carriers in the U.S. We operate private label websites for some of the largest names in retail using unrivaled, proprietary systems. Simplexity also operates the popular website Wirefly (www.wirefly.com), the leading one-stop cell phone and wireless plan comparison shopping site that has been awarded "Best of the Web" by Forbes magazine and "Best in Overall Customer Experience" by Keynote Systems. For more information about the company, its products and services, visit the Simplexity corporate website at www.simplexity.com.

About Airlink Mobile

Airlink Mobile is a leading provider of nationwide wireless products and services under the Airlink Mobile and Powerlink Unlimited brands. Airlink Mobile is committed to offering its customers an exciting alternative for purchasing wireless services. We offer customers the ultimate flexibility in terms of aggressive calling plans, handsets and payment options without the increasingly stringent credit requirements often implemented by the major US carriers. Please visit www.airlinkmobile.com or www.powerlinkunlimited.com for more information on our exciting wireless products and services.

Simplexity
Megan Murray
703-657-4102
mmurray@simplexity.com
or
Airlink Mobile
Bill Kimmel
816-285-0572
bkimmel@airlinkmobile.com