A Comprehensive Overview of the OTC Healthcare Market in Germany: Including Forecasts to 2011, Leading Company Profiles & a Category Analysis

2008-09-15 23:55:03 -

www.researchandmarkets.com - Research and Markets ( www.researchandmarkets.com/research/8ce330/otc_healthcare_in) has announced the addition of the "OTC Healthcare in Germany to 2011" report to their offering.

This databook is a detailed information resource covering all the key data points on OTC Healthcare in Germany. It includes comprehensive value volume segmentation and market share data. The databook supplies actual data to 2006 and full

forecasts to 2011.

Scope

- Contains information on:Analgesics,Cough & cold,Indigestion,Medicated skin products,Traditional medicines,Vitamins & Other OTC healthcare products

- Provides market value, volume, expenditure and consumption data by market, segment and subsegment

- Includes company and brand share data by categories

Highlights of this title

- The market for OTC Healthcare in Germany increased between 2001-2006, growing at an average annual rate of 0.7%.

- The leading company in the market in 2006 was Bayer AG. The second-largest player was Pfizer Inc with GlaxoSmithKline Plc in third place.

Key reasons to purchase this title

- Discover the major quantitative trends affecting the OTC Healthcare markets

- Understand consumers consumption and expenditure patterns

- Understand the future direction of the market with reliable historical data and full five year forecasting

Key Topics Covered:

- Market Overview

- Leading Company Profiles

- Category Analysis - Analgesics

- Category Analysis - Cough And Cold Preparations

- Category Analysis - Traditional Medicines

- Category Analysis - First Aid Kits

- Category Analysis - Indigestion Preparations

- Category Analysis - Vitamins And Minerals

- Category Analysis - Plasters & Bandages

- Category Analysis - Medicated Skin Products

- Category Analysis - Other Otc Healthcare Products

- Category Analysis - Topical Otc Medicines

- Country Comparison

- New Product Development

- Germany Socioeconomic Profile

- Germany Macroeconomic Profile

- Research Methodology

- List Of Figures

- List Of Tables

Companies Mentioned:

- Bayer AG

- Pfizer Inc

For more information visit www.researchandmarkets.com/research/8ce330/otc_healthcare_in

Source: Datamonitor

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