Taunton Press Acquires "JunkMarket"

2008-08-27 23:39:03 -

- Taunton Press John Baroody, 212-370-9700 x118 The Taunton Press, whose category-leading magazines, books and digital products in the House & Home market provide information and inspiration to millions of quality-minded people each year, announces a partnership with JunkMarket, a successful 8-year old company that specializes in providing ideas, instruction and projects in the fast-growing area of creative and stylish

refurbishing. The partnership gives Taunton Press an ownership stake in JunkMarket and gives JunkMarket the ability to reach a larger audience. The announcement was made by Taunton's President, Suzanne Roman.

According to Ms. Roman, "Taunton has always found its audience among people who are passionate, curious and inventive in celebrating creative pursuits that enrich their lives. With its unique twist on finding your own sense of style, JunkMarket encourages re-introducing the past to the present and recreating a legacy for the future. JunkMarket is a company and a phenomenon that fits well within the crafts and DIY sensibility that compliments many of our brands. Our recent purchase of "Building Green" adds another reason why this is a great fit with Taunton. We believe being environmentally responsible also includes valuing items to reuse and repurpose, and rejecting a throw-away culture."

"Taunton has been a great partner to work with as publisher of my book Junk Beautiful, Room by Room Makeovers (2008)," said Sue Whitney, JunkMarket's President. "I am so pleased that we're now coming under their umbrella and that JunkMarket is now a Taunton brand with opportunities and resources to grow in a distinct and vibrant market."

According to Janine Scolpino, Taunton's Senior Vice President, Enthusiast Group Publisher and Consumer Marketing, "You witness the passion of this audience when Sue addresses groups across the nation on how to find junk furnishings and accessories and transform them into treasured items that are hip, fun, functional, eclectic, elegant and inviting. It's a whole new way of thinking. With her newest Taunton book Junk Beautiful, Outdoor Edition coming out in spring 2009, with the launch of JunkMarketStyle.com, with new project videos and DVD's, events and print properties, Junk Market Style is a multi-media platform that's really taking off. In today's economy, the timing couldn't be more appropriate."

"Junk Market Style is for anyone and everyone willing to see the creative possibilities in renewed uses for recycled and re-purposed nostalgia as high-style one-of-a-kind furniture and accessories," added Whitney. "We're such a great fit with Taunton's vision of 'Inspiration for Hands on Living'. So many people tell me over and over how liberating it is to think out of the box and decorate with unique, reclaimed things that they love."

About Taunton Press

The Taunton Press, www.taunton.com, has been a trusted source of valuable information and inspiration on the house and home, including home building and design, gardening, woodworking, fiber arts and cooking since 1975. Millions of professionals and consumers purchase Taunton's books, magazines, DVDs, and use its Web sites to improve their skills and expand their horizons. Taunton Press is a privately held multi-media publishing company headquartered in Newtown, Connecticut.

- Sue Whitney To Remain, Will Create Videos, Events and More Books
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