Charity Spring Water PhilanthroH2O Now Available at New York City Food Emporium Locations

2008-08-26 06:51:21 -

New York, New York (August 25, 2008) - PhilanthroH2O, a bottled spring water that supports underprivileged children by donating 10 cents to Plan UK for every individual retail bottle sold, announced today that it is available for purchase at all New York City Food Emporium locations. With this partnership, PhilanthroH2O will be sold individually in the 500 ml (16.9 oz) size both in the refrigerated cases and on the shelves of the 16 Manhattan stores.

The Food Emporium supports PhilanthroH2O's vision by matching an additional 10 cents donation to Plan USA for every retail bottle sold in The Food Emporium stores.

'The Food Emporium is very excited to be supporting a new charity-focused venture like PhilanthroH2O and to have the opportunity to contribute equally. With so many bottled waters on the shelf, we think PhilanthroH2O will stand out as a great example of corporate giving,' said Michael Corsello, Senior Merchant at The Food Emporium. The Food Emporium lends additional support with a mention of PhilanthroH2O in the August 27th edition of the New York Times.

Kenneth H. Tan, founder of PhilanthroH2O adds, "Today marks a very important milestone for PhilanthroH2O and our supporters. Our company is acutely aware of how fortunate we are as a nation, and it is time we share the true goodness of our hearts with the less privileged children of the world."

This month, PhilanthroH2O enters Water Innovation Magazine's 2008 awards contest. An interview with founder, Kenneth H. Tan will be published in their next edition. PhilanthroH2O invites consumers to visit their website at www.philanthroh2o to vote for a water project category that will benefit from their contribution to Plan UK.


About PhilanthroH2O
PhilanthroH2O is a child-focused, bottled spring water that donates 10 cents for every individual retail bottled sold to charity. It was launched in August of 2008 to help combat child poverty worldwide. Plan International, currently its major charitable beneficiary,
offers excellent programs to combat child poverty and provide clean water around the world.

PhilanthroH2O's natural spring water is bottled at the source in Canada. The product is available in a 500 ml bottle. For more information, visit www.philanthroH2O.com.


About Plan
Plan is one of the oldest and largest international development agencies in the world. They work in 49 developing countries across Africa, Asia and the Americas. Plan directly supports more than 1,500,000 children and their families, and indirectly supports an estimated further 9,000,000 people who live in communities that are working with Plan. Plan is independent, with no religious, political or governmental affiliations.

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Copyright & Registered Trademark: 
PhilanthroH2O™ is a trademark pending property of BKN International Incorporated. All other trade names and/or trademarks belong to their respective companies. 

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