MedTouch to Host Free Webinar on Recruiting the Millennial Physician
2008-07-31 20:41:42 -
MedTouch, a leading provider of interactive, web-based solutions for health care organizations, will host a free webinar for hospitals want to improve their recruiting strategies for millennial physicians. This online event follows the recent launch of MedTouch's new suite of online recruiting products and services.
What
The next wave of medical school graduates openly craves authenticity, connectedness, and a sense of belonging. Hear how Southwestern Vermont Medical Center, a 99-bed community hospital, has tapped into those needs by leveraging social networking, community-generated media, and search engine marketing into a cost-effective recruitment strategy for the upcoming generation.
Why
Because hospitals without a strategic online recruiting strategy are missing out on connecting with qualified candidates, educating them about the great opportunities offered at their organization, and failing to differentiate their hospital from the competition. The web is not only a powerful marketing tool, it has also proven to be a very powerful recruiting tool that hospitals will need to utilize in order to stay relevant in today's competitive market.
Who
Mark Novotny - Chief Medical Officer, Southwestern Vermont Medical Center
Kevin Robinson - Communications Director, Southwestern Vermont Medical Center
Nicole Goswami - Physician Recruiter, Southwestern Vermont Medical Center
Matthew Dillingham - VP, Client Services and Strategy, MedTouch
When
Thursday, August 7, 2008, 2:00 EST
Thursday, August 14, 2008, 2:00 EST
To register for this free search engine marketing event, go to www.medtouch.com/webinars/.
About MedTouch
MedTouch delivers web intelligence for health care. Whether patient-focused websites, employee-focused Intranets, or online recruitment efforts, MedTouch combines design, technology, and innovation through its software and professional services practice. Clients include nationally-ranked academic medical centers, community hospitals, rehabilitation facilities, health plans, and health care-related not-for-profits.
