Mosart Medialab AS to Exhibit at IBC 2008, 12th to 16th of September 2008 at Booth 2.A10

2008-06-11 23:40:34 -

- Mosart offers a new vision for news broadcasting. Our solution Mosart Newscast Automation is made by news editors and producers - making it an intuitive choice for news production. Breaking news is handled with creativity, security and optimal communication with the anchors with down to 1 person running the gallery.

Press kit materials are available online at virtualpressoffice.com/kit/MosartMedialab

or www.mosartmedialab.no/press

Mosart Medialab AS is a fully owned company in the TV 2 media group in Norway. The headquarter is situated in Nostegaten 72, 5020 Bergen Norway.

Mosart Newscast Automation

Mosart is an automation system for studio productions. The control of video switcher, audio switcher, video server, camera robotics and the graphics generation is transferred from the individual consoles to Mosart. Mosart in turn executes the broadcast based run down information from a newsroom system and/or producers direct input. The first 24-hour operation with Mosart started January 15th 2007 at TV 2 Nyhetskanalen, later the system has demonstrated its performance in other studios at TV 2 and with international broadcasters.

Why Mosart?

In order to simplify gallery work to:

-- Create new opportunities and enable new business such as niche-channels

-- Increase efficiency of existing operations

-- Increase quality by automation

Without sacrificing:

- content

- being up to the minute

- on-air flexibility

- adaptability to formats and work flows

The establishment of a new channel can with Mosart become a reality due to the low number of personnel in the production. For an existing news channel there will hence also lay big improvements in efficiency, security and personnel.

There is no need for a specialist to program the story items. Mosart follow the changes in the rundown story by story and gives a clear graphical view of the run-down.

Mosart Medialab AS
Olav Osttveit
Sales Director
+47 90036282
olav@mosartmedialab.no