Oxylane Chooses Movea to Co-Develop Its High Tech Products

2009-10-26 10:06:04 -

Movea SA, the global leader in technology, patents, and products for motion-sensing applications, today announced a new partnership with Oxylane to co-develop high-tech products dedicated to sport of the future. Under the terms of the agreement, Oxylane gains access to the most advanced motion-sensing technology on the market for use in athletic equipment and apparel sold in its Decathlon stores.

To

develop the pioneering athletic equipment, Movea will work directly with Oxylane product designers, offering its cutting edge motion-sensing microtechnology and expertise. This approach is at the core of Oxylane's strategy to develop and commercialize increasingly innovating products which provide concrete solutions to the fast-changing sports segment.

"With Movea, Oxylane and its brands Geonaute (electronic solutions) and Nabaiji, (swimming), we have found a strong partner for the development of innovating products based on motion capture technology", said Stéphane Marchioni, Electronic Products Manager at Oxylane.

"Oxylane chose Movea to commercialize innovations co-developed by our engineers, allowing us to benefit from their reputation in the field of sports", said Sam Guilaumé, CEO, Movea SA. "We are eager to see these products commercialized and to continue sharing our respective know-how to drive R&D in sports."

In its R&D laboratory, the start-up company headquartered at Grenoble (France), on the Minatec innovation campus, an international center for micro and nanotechnologies, designs microsensor measurement devices that can record, transcribe and analyze human motion. The MotionPod™, for example, a microsensor solution designed by Movea, includes a body movement control and measurement module for medical professionals.

Already firmly established with white label products in the health sector, the collaboration now establishes Movea’s position as the leader in motion capture applications for the sports market. Movea is more widely known to the general public under the name of Gyration, the brand name used for its consumer range of motion-sensing wireless Air Mice products.


About Movea:

Created in March 2007 by a team of industry leading researchers and executive management, Movea SA was founded from the French research institute CEA-Léti specializing in motion sensing technologies.
Headquartered in Grenoble, France and Milpitas, California, Movea is the global leader in technology, patents, and products for motion-sensing applications in consumer, healthcare, mobile, and other markets. Movea’s corporate objective is industrializing and commercializing innovative motion capture solutions for a variety of market segments.

Movea products are based on a patented technology developed at CEA Leti, Minatec in Grenoble, France and the company is the inventor and patent holder of numerous innovative gyroscopic, accelerometer, and magnetometer based motion-sensing solutions. Patents include and cover the basic motion sensing use in any device or apparatus, algorithms for motion sensing devices, and graphical user interfaces.

In 2008, Movea acquired Gyration in order to position itself as the global leader in technology, patents, and products for motion-sensing applications in consumer electronics, healthcare, game, virtual reality, and other markets. Gyration branded products feature industry leading motion-sensing controllers for the rapidly expanding consumer “digital lifestyle” markets, including home entertainment, personal computing, and mobile computing segments.

Our flagship products are state-of-the-art wireless RF controllers and motion-sensing devices, including digital convergence remotes and desktop and portable in-air advanced mice. Gyration branded products are offered in the U.S. and Europe through retail and distribution channels, value added resellers, system integrators, and OEM partners. For further information, visit www.movea.com : cts.businesswire.com/ct/CT?id=smartlink&url=http%3A%2F%2Fwww ..

Maloney & Fox for Movea SAWill Wheeler, 646-356-8320 pr@gyration.com : mailto:pr@gyration.com