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Primary Wave Media Announces Creation of 1-800-WIRELESS™


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© Business Wire 2009
2009-11-10 17:29:05 -

Primary Wave Media, owners of 1-800-CABLETV, one of the largest offline cable television lead generation companies, announces its entrée into the wireless telecommunications industry with the creation of the 1-800-WIRELESS phone number and website.

“The future of our world is wireless, with millions of consumers dependent on their laptops, cell phones, smart phones, and MP3 players for business and pleasure. Consumers

can now get great buys on everything wireless from most major carriers with one call,” said Gregg Hamerschlag, Primary Wave Media President and CEO. “No more calling different carriers and trying to find the best deals. The 1-800-WIRELESS operators can offer consumers the best prices and plans that fit their needs.”

In support of the launch, 1-800-WIRELESS has developed a multi-faceted viral branded campaign around the inaugural “Class of 2009” rock tour.
The tour gives 1-800-WIRELESS the opportunity to directly target Adults 18-24, the early adapters and fastest growing segment of the wireless community.

The 40 city tour, headlined by indie faves Saving Abel, brings together rock artists who have achieved substantial Top Ten radio hits. Each year, an unsigned band will be selected to open the show for the full tour, providing a launching pad to becoming a future headliner. This year’s unsigned band, Taddy Porter, joins tour mates Saving Abel, Red and Pop Evil.

"Our tour is always looking for innovative ways to connect with our fans and the 1-800-WIRELESS sponsorship lets us offer fans a way to communicate for less,” said Ric Smith, Manager of Saving Abel.

The tour kicks off November 1 st and runs through the end of the year. Plans are underway for the “Class of 2010” Tour.

About Primary Wave Media LLC


Founded in 2003, Primary Wave Media is an integrated marketing and media company concentrating on the development and distribution of industry defining IP that is licensed to companies for exclusive use in each demographic DMA. For more information on toll-free numbers available, visit www.primarywavemedia.com :



Squeakywheel PromotionsJackie Saril, 914-393-7043 jackie@squeakywheelpromotions.com : mailto:jackie@squeakywheelpromotions.com


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