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PopCo Entertainment Ltd. Appoints New European Distribution Partner - re:creation Group PLC.


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© Business Wire 2008
2008-11-21 20:49:03 -

Corgi International Ltd. (dba PopCo Entertainment) (Nasdaq:CRGI) announced today that it has entered into a distributor agreement with re:creation Group Plc, based in Finchampstead, United Kingdom, to handle distribution, sales and marketing of PopCo Entertainment toy brands in the United Kingdom, Ireland and Europe through 2010.
PopCo Entertainment CEO Michael Cookson commented, "We have been working hard over

the last few weeks to evaluate our distribution partnership options in these key markets in order to ensure that our exciting product line continues to grow. We believe we have found the right partner in re:creation, who show great excitement and enthusiasm for the product line as well as a strong dedication to the customer base. We expect our customers and partners to be equally enthusiastic about our decision in such important territories."
re:creation MD Nick Joslin comments, "This is a very significant initiative for both companies - one that synergizes our strengths. PopCo Entertainment Ltd has acquired and developed an outstanding portfolio of toys and collectibles, and clearly has a very good eye for licenses that deliver. re:creation is a young, dynamic and energetic company with strong retail and media connections. We focus on bringing innovation, and best in class product to market, and have the capacity to immediately incorporate PopCo"s line-up into our infrastructure. I"m very excited about the potential that the strategic relationship will bring for both parties."
About Corgi International
Corgi International Limited (dba PopCo Entertainment) (Nasdaq:CRGI) is a global Pop Culture company, which develops and markets innovative and high-quality licensed and non-licensed toys, gifts and collectibles distributed via direct, specialty, hobby, collector and mass retail channels worldwide. Marketed under the brand names Master Replicas, PopCo and H2go, the Company"s line of products range from premium entertainment prop replicas and limited edition memorabilia to traditional toys and gift merchandise.
The Company is headquartered in Hong Kong, with operations in Walnut Creek, California, USA.
About re:creation Group Plc:
Founded in 1998 and headquartered in Berkshire, UK, re:creation is a sales & marketing organisation and developer of exclusive, original toys, games and gifts that are at the forefront of lifestyle trends. re:creations" brand portfolio embraces award winning products and market leaders and provides our trade partners with unique and profitable merchandise.
For more information about re:creation, visit cts.businesswire.com/ct/CT?id=smartlink&url=http%3A%2F%2Fwww ..
re:creation is a carbon negative company assessed under the Planet Positive protocol. We offset 110% of our carbon emissions by investing in renewable energy projects to protect the planet"s natural resources. For information about Planet Positive, visit cts.businesswire.com/ct/CT?id=smartlink&url=http%3A%2F%2Fwww ...

PopCo Entertainment Ltd.

Jack Lawrence, CFO/COO, 925-979-1500 ext. 111


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