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PegaWORLD Agility '08 Keynote Line-up to Include Congressman Barney Frank and Forrester's George Colony


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© Business Wire 2008
2008-07-16 18:26:11 -

- Media Strategies, Inc. Cheryl Delgreco, 617-723-4004 cdelgreco@msipr.com or Liora Bram, 617-864-3931 lbram@msipr.com Pegasystems, Inc. (NASDAQ: PEGA), today announced that Congressman Barney Frank (D-MA), Chairman of the House Financial Services Committee and George Colony, founder and CEO of Forrester Research will deliver keynote addresses at PegaWORLD Agility '08 taking place October 19-21 at the Gaylord National Hotel in Washington, D.C.



PegaWORLD Agility '08 will host more than 650 attendees from across many industries including financial services, healthcare, government and insurance. In addition to keynote presentations from Congressman Frank, George Colony, Pegasystems CEO, Alan Trefler and others, the conference program features customer case studies, best practice implementation sessions, product training and a technology pavilion showcasing new product features and offerings from Pegasystems and its partners. Attendees will have the opportunity to connect with peers across various industries, and see first-hand how some of the world's largest and most innovative companies have successfully increased their business agility with Pegasystems Build for Change(R) technology.

"We are honored to have Congressman Barney Frank join us at our annual PegaWORLD conference," said Alan Trefler, CEO of Pegasystems. "I am sure, during this interesting time that his presentation will be of particular interest to the many attendees from the financial services and insurance industries. We are equally pleased that George Colony will be speaking on the transformation from information technology to business technology."

On Tuesday, October 21, Congressman Barney Frank will deliver the closing day keynote "A View From The Hill". In his leadership role as Chairman of the House Financial Services Committee, Frank has offered astute insights, guidance and direction during the current credit crisis. He has been the driving force behind legislation to reform the municipal bond rating system, and a highly visible bi-partisan housing bill designed to help homeowners avoid foreclosure while balancing the needs of financial services institutions.

Recognized as one of the most influential thought-leaders in business and technology, George Colony's keynote on Tuesday, October 21 is entitled, "Business Technology - Why CEO Success Imperatives will Drive Adoption for BT".

Pegasystems CEO Alan Trefler will open the event with a keynote on Monday, October 20 entitled "How Far We've Come: Build for Change is NOW." His comments will set the event's tone by addressing how BPM technology allows organizations to work in a new and different way, letting the system automate decisions and daily work by drawing on a business knowledge repository of rules and processes. His presentation will focus on the benefits of this business-driven approach - from driving increased sales to creating cross-enterprise service backbones.

To register or to learn more about PegaWORLD Agility '08, visit www.pegaworld2008.com.

About Pegasystems

Celebrating its 25th Anniversary year, Pegasystems (NASDAQ: PEGA), the leader in Business Process Management, provides software to drive revenue growth, productivity and agility for the world's most sophisticated organizations. Customers use our award-winning SmartBPM(R) suite to improve customer service, reach new markets and boost operational effectiveness.

Our patented SmartBPM technology makes enterprise applications easy to build and change by directly capturing business objectives and eliminating manual programming. SmartBPM unifies business rules and processes into composite applications that leverage existing systems -- empowering businesspeople and IT staff to Build for Change(R), deliver value quickly and outperform their competitors.

Pegasystems' suite is complemented by best-practice frameworks designed for leaders in financial services, insurance, healthcare, government, life sciences, communications, manufacturing and other industries.

Headquartered in Cambridge, MA, Pegasystems has offices in North America, Europe and Asia. Visit us at www.pega.com.

All trademarks are the property of their respective owners.

Pegasystems' Annual Conference to Feature Prominent
Thought-Leaders from the Worlds of Business, Technology and Government


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