2013-09-25 21:02:01 -
JW Maxx Solutions is a leader in providing top-notch online reputation
management services, and is sharing tips for small businesses to utilize in
order to defend their online reputations.
Scottsdale, Arizona - JW Maxx Solutions knows that the way a business appears on
the Internet landscape is of the upmost importance. Consumers are becoming more
and more savvy, and are using search engines to do research about any small
business that they are considering doing business with or purchasing goods and
For this reason, the reputation management experts at JW Maxx Solutions are
revealing some reputation management tools for small businesses to use in order
to help defend their online reputations.
1. Optimize the business page to be found.
A small business can have the most amazing website in the
world, but if it
cannot be found on the first page of search engine results, then the website
will not bring in traffic. Any published content should be posted in places
where it will rank the highest and gain the most visibility. The use of both
short and long-tail keywords is imperative to driving the most traffic possible
to a business's website.
"When the website doesn't rank, then no one will see it," said reputation expert
Walter Halicki. "It is imperative that businesses create and post content where
it can bring in the most traffic, which will then turn into revenue for that
2. Go Social.
Every small business should be represented on a number of social media platforms
including but not limited to Facebook, Twitter, Instagram, Pinterest and Tumblr.
All of these sites rank well on Google and on other search engines, and can act
as a very robust buffer against negative press or content that could be posted
about the company. JW Maxx Solutions knows that another advantage to posting on
social media is that is a great way to interact with customers. Every customer
wants to feel that they are important, and responding to customer's praises and
concerns are a great way to make them feel special.
3. Create a blog.
Another way to create and post content that will gain high visibility on search
engine results is to start a blog. From posting a fun fact of the day, to a
picture, to a recap of an important event that happened for the business, blogs
are a great tool to utilize.
Reputation management agency JW Maxx Solutions knows that maintaining a positive
online reputation is extremely important to any business. With the help of these
tools, small businesses will enjoy a much better online presence. To learn more
about the benefits of online reputation management for a small business, visit
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Source: JW Maxx Solutions via Thomson Reuters ONE