2009-01-09 01:55:01 -
The National Hockey League (NHL) today announced that on January 3 it will offer fans in the United States another free trial of NHL GameCenter LIVE", its popular new online subscription service that puts fans in control of the premium experience for interacting with and viewing live NHL games.
NHL GameCenter LIVE streams up to 40 games per
week (blackout and other restrictions apply), and is specifically designed for those avid fans looking for the most complete, in-game NHL viewing experience, as well as for the nearly 50 percent of NHL fans that live away from their favorite team's local television market and crave more live game coverage.
A central component of the new NHL.com -- which re-launched in October to give fans a personalized, all-access pass to their favorite NHL team and players -- NHL GameCenter LIVE surrounds these avid hockey fans with TV-quality streaming video, multiple and exclusive camera angles, multi-games views, real-time stats, chat and much more.
NHL GameCenter Live has proven extremely popular with hockey fans so far this season and subscriptions to the service have increased nearly 250 percent compared to last season.
"Already this season, thousands of fans across North America have been delighted by NHL hockey delivered through the NHL GameCenter LIVE experience," said Perry Cooper, NHL Senior Vice President, NHL Direct + Digital Marketing and Fan Analytics. "Now that the NHL season has reached January, the playoff races are heating up and each game is important. With another free trial, more fans can get in on the excitement of these games, especially when they're experienced through NHL GameCenter LIVE.?
PRICING AND AVAILABILITY
From January 1-4, fans can subscribe to NHL GameCenter LIVE for the remainder of the NHL regular season at the special rate of US$109, or for five monthly installments of US$21.95. From January 5 until February 15, the rate is US$119. To order NHL GameCenter Live visit www.nhl.com/gamecenter.
About the NHL
The National Hockey League, founded in 1917, is the second-oldest of the four major professional team sports leagues in North America. Today, the NHL consists of 30 Member Clubs, each reflecting the League's international makeup, with players from more than 20 countries represented on team rosters. According to a Simmons Market Research study, NHL fans are younger, more educated, more affluent, and access content through digital means more than any other sport. The NHL entertains more than 100 million fans each season in-arena and through its partners in national television (VERSUS, NBC, TSN, CBC, RDS, RIS, NASN, ASN and NHL Network) and radio (NHL Radio, Sirius XM Radio and XM Canada). Through the NHL Foundation, the League's charitable arm, the NHL raises money and awareness for Hockey Fights Cancer and NHL Youth Development, and supports the charitable efforts of NHL players. For more information on the NHL, log on to NHL.com.
NHL and the NHL Shield are registered trademarks and NHL GameCenter Live, NHL Network and NHL Radio are trademarks of the National Hockey League. All Rights Reserved.
NHL
Michael DiLorenzo, 212-789-2657
MDiLorenzo@NHL.com 
