2008-12-03 11:53:01 -
2009 International CES
- As the market leader in delivering digital lifestyle solutions to carriers, NewBay Software has been selected to speak on the 4G Mobile Social Networking and Business Model panel at the 2009 International Consumer Electronics Show (CES) taking place at the Las Vegas Convention Center"s North Hall, room number N253, on Sunday, January 11 from
4:00 p.m. to 6:00 p.m.
At CES, NewBay"s Chief Marketing Officer Dr. Nagappan Arunachalam (Arun), will join fellow executives and experts in the social networking industry to help define the best business model for the emerging mobile social networking market as well as to examine issues driving this business in the 4G era. Other panelists will include Marc Davis, chief scientist of Yahoo! Connected Life and John Faith, general manager and vice president of Myspace Mobile.
NewBay is the market leader in delivering digital lifestyle solutions to carriers, and has been particularly successful in driving the development of mobile Social Networking technology and usage. This is clearly demonstrated by the recent launch of the company"s LifeCache Social Networking Solution 2.0. Comprising of the LifeCache Social Networking Gateway and LifeCache Social Networking Client, the application unites internet-style consumer innovation with carrier-grade stability to deliver the world"s most comprehensive aggregated social networking experience in a carrier branded environment. The Social Networking Solution 1.0 is currently enjoyed by millions of subscribers across the globe. The company"s offering provides carriers with an opportunity to form closer ties with subscribers and provides a unique value-added service based on changing user demand.
About CES
The International CES has reached across global markets, connected the industry and enabled consumer electronics innovations to grow and thrive for more than four decades. It is the world"s largest consumer technology tradeshow -- and the biggest tradeshow of any kind in the United States -- and is produced by the Consumer Electronics Association (CEA), the preeminent trade association promoting growth in the consumer technology industry.
About NewBay Software
NewBay Software is the global leader in digital lifestyle solutions for carriers worldwide, enabling subscribers to create, store, view and share user generated content. NewBay LifeCache product suite empowers carriers to deliver an integrated set of converged rich-media services including photo and video album/blogs, social networking, handset clients and messaging and contacts synchronization services.
NewBay enables carriers to increase messaging, data and content revenue, strengthen customer loyalty and build mobile communities and social networks based on user generated content. NewBay is delivering profitable, highly successful commercial services for carriers including T-Mobile, U.S. Cellular, Telefonica O2, Alltel Wireless, Orange Group, Vodafone, Swisscom, Maxis and SETAR NV. NewBay is based in Dublin, Ireland and has major offices around the globe in London, UK; Dusseldorf, Germany; and Bellevue, Wash., USA. The company was founded in 2002 and is privately held. For more information, visit www.newbay.com.
NewBay Software
Amanda Campbell
Tel: +353 1 6350700
Mobile: +353 86 6069177
Email:
acampbell@newbay.com 
