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NetShelter Technology Media Appoints Mike Farrow as Chief Financial Officer


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© Marketwire 2009
2009-12-01 16:29:56 -

SAN FRANCISCO, CA -- (Marketwire) -- 12/01/09 -- NetShelter Technology Media, the world's largest technology media network, today announced that Mike Farrow has joined the company as Chief Financial Officer bringing over 20 years of experience to the position. Reporting to Peyman Nilforoush, NetShelter's co-founder and CEO, Mr. Farrow will be responsible for scaling up financial operations for the fast growing company and will identify and analyze future growth opportunities.



Prior to joining NetShelter, Mr. Farrow had been CFO for Jumpstart Automotive Media since 2007. During his tenure, Jumpstart's revenue grew by over 25% and the company added several key publishers. Mr. Farrow was with EarthLink from 2001 to 2007 as Director, Finance and as Senior Director, Financial Planning and Analysis. He was responsible for financial reporting and forecasting the company's internet access products, representing over $1 billion in annual revenue. As part of EarthLink, Mr. Farrow was the Finance leader responsible for growing the PeoplePC brand from 50,000 subscribers to over 1.6 million and delivering roughly $240 million in annual revenue.



Earlier in his career, Mr. Farrow has held key finance roles in large media companies such as Warner Bros and UPN and senior positions in the start-up ventures ReplayTV and MusicBank.com. Mr. Farrow has an undergraduate degree in Finance at University of Arizona and an MBA from the University of Southern California.



NetShelter Technology Media ( www.netshelter.net : ) reaches more than 97 million* monthly unique visitors, the largest online technology audience in the world. It partners with more than 150 of the top independent voices in the technology industry to offer highly innovative marketing solutions to top tech brands. With its publishing partners, it helps leading marketers and interactive advertising agencies reach and engage with key tech buyers in five major sectors, notably consumer electronics, mobile, IS/IT, web developers, and gaming. Through its Open Media Platform it helps marketers who want to target contextually relevant sites, integrate their messaging into the fabric of those sites and engage customers in deep, ongoing discussions.



Headquartered in San Francisco with offices in New York, Toronto, and the United Kingdom, NetShelter Technology Media is backed by venture funding from Rho, GrowthWorks, and JLA Ventures and has been named to 2009 Deloitte Technology Fast 500/North America, PROFIT Magazine's 2009 Top 100 Fastest-Growing companies in the country and the 2009 Deloitte Technology Fast 50™ rankings.



* Sept 09 comScore


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