2010-04-22 09:55:10 - MODA Entertainment launches new "Green" children's book and brand entitled "Learning to Love GREEN" written & illustrated by Carmen W. Gillespie to celebrate Earth Day 2010.

MODA Entertainment is proud to announce a new “Go Green” initiative campaign. The campaign focuses on the brand “Learning to Love GREEN” launching on Earth Day, April 22nd, 2010. The brand is driven by the children’s book “Learning to Love GREEN” written and illustrated by Carmen W. Gillespie. Initially, the “Learning to Love GREEN” book will be released as an e-book with an accompanying interactive website (learningtolovegreen.com) and hit stores, printed on recycled paper, Fall 2010.

“Learning to Love GREEN” is focused towards 3-6 year olds to build awareness on the importance of a “Green” environment and to show how wonderful “Green” really is.

“Learning to Love GREEN” has also spawned a merchandising and licensing line, which will be unveiled by

MODA Entertainment’s LicenseBox in June 2010 at the Licensing Show. All products will be “Green” friendly and feature Gillespie’s main character Katie from the book.

About Carmen W. Gillespie:
Carmen W. Gillespie was born in Guelph Ontario, Canada. She is the ultimate “renaissance woman.” Carmen is an actor, singer, puppeteer, illustrator, writer and mother! Ms. Gillespie’s acting roles include Melissa Gardner in Love Letters, Doatsey Mae in Best Little Whorehouse in Texas (for which she was nominated for a Thea award), Lina Lamont in Singin' in the Rain, and the Wicked Witch in The Wizard of Oz. She has appeared on television, short films and commercials, including as the 'new mom' in the comedic Hotels.ca commercial. She has done illustrations for everything from publications, to greetings cards to children’s books. Green was inspired by a certain well-loved green frog and began life as a high school English class assignment. It was finally made possible with the encouragement of her husband and the many young people (and the young-at-heart) from various community theatre groups in the Toronto area. Carmen actually likes green and had the opportunity to play her dream role: The Wicked Witch of the West, and ‘yes’ she was “all green.”

About MODA Entertainment:
MODA Entertainment is a New York based multi-media entertainment company, consisting of four subsidiary companies that include production, publishing, merchandising & licensing, & public relations.