2009-11-05 19:12:25 - Marketing Resources & Results networked with marketing, sales, and social media experts.

Marketing Resources & Results, a strategic marketing firm in Hudson, Ohio, recently participated in the Council of Smaller Enterprises (COSE) small business conference. The event was designed to help encourage business owners and entrepreneurs navigate the business landscape by offering access to first-class educational workshops, national keynote speakers, business resources and effective networking opportunities.

“The small business workshops were designed to offer practical, intensive and interactive information that can be immediately applied to businesses,” explained Chris Brown, president of the marketing firm. “The workshops and presentations, as well as the contacts we made at the event, will add to our tools for marketing both our firm and for our clients’ marketing programs.”

The social media track held on Thursday, October 22, was

of special interest to the marketing firm. Traditional marketing strategies have changed over the past year to focus more on inbound marketing techniques such as social media. “Creating an Effective Online Presence” reinforced the importance of a credible and complete online presence that ties into the marketing initiatives and campaigns that Marketing Resources & Results offers. The presentation,”Social Media-Getting Over Your Fears” addressed the many fears that all small business owners face when planning their use of social media tools.

The 2009 COSE Small Business Conference created opportunities for small business owners and entrepreneurs to network, build alliances and learn about new products, services and trends. Marketing Resources & Results was among many other small businesses in Northeast Ohio at the conference held at the IX-Center. More than 1,000 Northeast Ohio small business owners and business professionals attended from eight counties including Ashtabula, Cuyahoga, Geauga, Lake, Lorain, Medina, Portage, and Summit.

In 2006, Marketing Resources & Results, Inc. was awarded COSE’s Ten Under 10 Award for the firm’s commitment to innovation, growth, community, the environment, diversity, and excellence in customer service. The firm has also presented marketing workshops at the annual event in both 2006 and 2007. In June 2009, the company offered a two hour “Marketing with Social Media” workshop in June to COSE’s home-based small businesses.

Marketing Resources & Results helps Northeast Ohio companies build a strong marketing program to profitably promote their products and services. Founded in 1998, the marketing firm develops and executes strategic marketing plans for small and medium-sized businesses and other organizations. Brown also offers custom marketing workshops and seminars for business organizations and companies. For more information, call 330-656-9793, or visit www.resources-results.com