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MagPointer Enhances Audience Engagement in Presentations with a New PowerPoint Add-On

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2012-12-03 17:41:59 - Add-On allows manipulation of slide elements in real-time to help listeners keep track and remain focused

We are all aware of the need to ensure the audience knows exactly what we’re talking about during presentations. This need is often exhibited when a presenter approaches the screen and points his finger at a certain slide object to make his point. How do we help listeners keep track and follow up, especially when presenting online and unable to use physical gestures?

MagPointer addresses this issue by allowing a presenter to enhance, enlarge, focus or highlight specific slide elements, on-the-fly and without any preparations in advance. It also enables a smooth navigation back-and-forth between objects, keeping the presentation flowing when the need arises to refer to previous or future slides and objects.

The MagPointer PowerPoint add-on is most suitable

for content-rich presentations that include a relatively large amount of text, tables, graphs, schematics or illustrations, such as lessons, training sessions and corporate meetings. It is extremely useful for webinars, e-learning classes and online business meetings but valuable also for face-to-face presentations.

MagPointer’s patent-pending algorithms detect objects within PowerPoint slides and allow the presenter to interact with those objects in real time. The presenter can highlight text objects or table components (e.g. a specific cell, row or column), enlarge specific objects while dimming the rest of the slide, create frames or zoom on specific slide areas. The software also automatically creates a navigation path between the objects which allow the presenter to move freely back and forth between slide elements.

“Most presenters and lecturers are familiar with the difficulty to keep their audience engaged during a presentation” says Yossi Pinkas, co-founder of MagPointer. “As a growing number of presentations are performed on-line, listeners find it increasingly difficult to follow the speaker. This may become a critical issue when discussing specific data in a table or a graph, a formula, a schematic or a text box. Whether explaining a graph to students, discussing a table of cash-flow projections with investors or presenting project milestones to fellow team members, our software allows teachers, trainers, lecturers, consultants, managers and other professionals to present better and help their audience remain focused.”

MagPointer is available for Microsoft PowerPoint on Windows OS, and is offered with a free 60-days trial period.

Press Information:

36 Zait st., Tel Mond, Israel

Contact Person:
Yossi Pinkas
Phone: +972 54 2444475
email: email


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