2013-09-17 16:03:02 -
CLEVELAND, September 10, 2013 - After releasing the Lubrizol CPVC public
application for the Apple(®) iPad(®) at the 2013 International Builders' Show,
The Lubrizol Corporation is expanding the app's capabilities with the launch of
a mobile version for the Apple iPhone(®). The Lubrizol CPVC mobile application
enables contractors and plumbing engineers to have access to Lubrizol CPVC
product information and solutions for building and construction projects, and
now also provides analytics to capture usage details to further develop the app
based on the needs of its users.
Available for download at no cost, the mobile app features the same information
as the iPad app, offering quick and easy access to news about Lubrizol CPVC
brands including FlowGuard(®) Pipe & Fittings, BlazeMaster(®) Fire Sprinkler
Systems and Corzan(®) Industrial Systems. The app also
includes an FBC(TM)
System Compatible product finder, a tool that helps ensure compliance with
industrial standards and compatibility with products from other companies.
"With more than 300 downloads of the iPad app, we wanted to offer the app to
iPhone users in an effort to expand access to our customers at the jobsite, no
matter what device they're using," said Jason Marckel, Lubrizol information
technologist. "The added analytic feature allows us to capture usage and provide
our customers with the information they need about Lubrizol CPVC plumbing
As with the iPad app, the mobile app is a portal that serves to locate a
preferred region and basic contact information for manufacturers associated with
that region. It gives users the opportunity to sign up for e-news and link to
social media as well as up-to-the-minute access to information about events.
"Allowing our end-users and customers to obtain real-time information about
Lubrizol CPVC activities on their preferred mobile device is part of our More
Inside marketing initiatives," said John Nunnari, general manager, Lubrizol
CPVC. "The evolution of the app to mobile devices provides an additional
communications tool that supports the value that CPVC piping systems offer to
Lubrizol will continue developing the app's capabilities to assist contractors
and plumbing engineers in all their building and construction projects. Marckel
expects future releases to include capabilities for Android devices.
Improvements are also expected in the event listings, "Contact Us" map and other
areas as more is learned about the use of the app.
The Lubrizol CPVC app is available for download on the App Store at
For more information on Lubrizol's CPVC products and technology, visit
Please feel free to use the below posts to share this news on your social media
In a pinch on the jobsite? The new #LubrizolCPVC mobile app offers real-time
information on products and solutions for your building and construction
.@LZ_CPVC expands the capabilities of its #LubrizolCPVC app with the launch of a
mobile version for the Apple iPhone. bit.ly/W3h9X0
To tag LZ_CPVC in the above social media posts, simply add the "@" symbol before
Apple iPad and iPhone are registered trademarks of Apple, Inc.
FlowGuard(®), BlazeMaster(®) and Corzan(®) are registered trademarks of The
FBC(TM) is a trademark of The Lubrizol Corporation.
About The Lubrizol Corporation's CPVC Piping Systems and Materials Business
The Lubrizol Corporation is the innovator and world leader in chlorinated
polyvinyl chloride (CPVC) resins and compounds. Our high-performance and low-
combustibility CPVC technology can be found in FlowGuard(®) Pipe & Fittings,
BlazeMaster(®) Fire Sprinkler Systems and Corzan(®) Industrial Systems designed
for plumbing, fire protection and industrial piping applications. In addition,
our CPVC product is also used in a variety of specialty applications serving
diverse markets. Backed by robust research and development capabilities and the
technical expertise of our piping systems consultants, billions of feet of our
CPVC piping systems have been installed globally. For more information, visit
lubrizolcpvc.com or follow us on Twitter @LZ_CPVC.
About The Lubrizol Corporation
The Lubrizol Corporation, a Berkshire Hathaway company, is a technology-driven
global company that combines complex, specialty chemicals to optimize the
quality, performance and value of customers' products while reducing their
environmental impact. It produces and supplies technologies to customers in the
global transportation, industrial and consumer markets. These technologies
include lubricant additives for engine oils, driveline and other transportation-
related fluids, industrial lubricants, as well as additives for gasoline and
diesel fuel. In addition, Lubrizol makes ingredients and additives for home care
and personal care products and pharmaceuticals, and specialty materials,
including plastics technology and performance coatings in the form of specialty
resins and additives.
With headquarters in Wickliffe, Ohio, Lubrizol owns and operates manufacturing
facilities in 17 countries, as well as sales and technical offices around the
world. Founded in 1928, Lubrizol has approximately 7,000 employees worldwide.
Revenues for 2012 were $6.1 billion. For more information, visit lubrizol.com.
Marketing Communications Manager
AKHIA Public Relations & Marketing Communications
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Source: Lubrizol via Thomson Reuters ONE