2008-12-12 09:12:00 -

www.travelhero.com - Leading travel planning, distribution and technology company TravelHero announced today the acquisition of WorldRes, an Ireland-based travel planning and distribution company. Rob Lamb, TravelHero President and CEO stated, "This acquisition is a strong and strategic move for TravelHero to further its position as an industry leader in the fields of travel and vacation planning and

distribution. With this acquisition, TravelHero gains strategic partnerships with thousands of additional independent and international brand lodging properties. Now consumers, affiliates and industry partners will have access to the largest number of lodging options on the internet through TravelHero and WorldRes networks."
TravelHero and WorldRes will continue to operate as separate brands, each serving unique market segments. Each will continue to build and service affiliate partnerships in addition to facilitating value-added revenue opportunities, creative promotional programs, and expanded distribution networks for business partners and clients.
Founded in 1995, TravelHero has developed and operates the TravelHero online travel planning and distribution system in addition to other proprietary reservation products and services including ResHero, EventHero and GolfHero. Each Hero brand product serves a unique niche within the travel industry and provides partners and clients tremendous opportunities and tools for revenue growth through expanded online travel planning products and distribution networks.
The TravelHero and WorldRes companies are committed to enhancing travel planning and reservations technology, expanding international lodging inventory and growing all distribution channels for clients and partners. Added Rob Lamb, "Our focus remains unchanged. It is our priority to continually develop industry leading technology, service and support for our clients and partners in addition to offering international consumers unmatched travel programs and opportunities."
TravelHero and WorldRes are based in Scottsdale, Arizona with additional offices in Dallas, Texas and Las Vegas, Nevada. TravelHero's acquisition of WorldRes secures the organization's position as one of the world's leading online travel planning, distribution and technology companies.

TravelHero / WorldRes

Rob Lamb, 972-491-0902

President and CEO

rlamb@travelhero.com