2009-09-24 16:26:35 -
NEW YORK, September 24, 2009 — Gutenberg Communications, a global, strategic communications firm offering public and investor relations services, today announced that public relations industry veteran Lawrence Greenberg has joined the firm as Managing Director in the New York office. Greenberg will help guide the agency’s new business and marketing initiatives, manage organizational development, and provide senior-level strategic counsel.
Over a more than 20-year career, Greenberg has helped a wide range of companies and organizations to achieve their goals with strategically tailored communications programs. In 2006, Greenberg founded Greenberg Media, Inc., a company providing public relations counsel and services to a range of communications, technology and media-related companies. Before that, during his six years with Edelman, he was responsible for program
development and account management, media strategy and implementation, editorial, and senior level strategic counsel for clients including start-ups and global corporations.
Greenberg also spent an eight-year stint as lead writer in the New York office of the Washington-based public affairs agency, The Kamber Group. There he provided editorial services to non-profit organizations and labor unions representing a wide range of sectors.
“The Gutenberg Communications team possesses an unusually deep and broad understanding of what drives both national and international markets, as well as client industries,” Greenberg said. “The agency has leveraged that expertise on behalf of its client with impactful, integrated programs across a range of communications channels and regions. I’m excited about having the opportunity to help Gutenberg build on that success.”
“I’m delighted to welcome Larry to our team,” said Harjiv Singh, Co-Founder and Co-CEO, Gutenberg Communications. “I’ve known Larry for many years. His knowledge of the technology and new media industries, coupled with his entrepreneurial spirit, will help drive Gutenberg’s continued growth as a global agency.”
About Gutenberg Communications
Gutenberg Communications is a global full-service, strategic communications firm offering public and investor relations services. The firm leverages communications to key audiences across a global landscape for clients in numerous industries including technology, real estate, financial services, healthcare, academia and conference marketing. Gutenberg Communications is built upon a foundation of services that include executive thought leadership, media relations, crisis communications, Search Engine Marketing (SEM), Search Engine Optimization (SEO), executive speaking, event planning and investor relations. Gutenberg Communications is headquartered in New York and has offices in Silicon Valley, Boston, London, Mumbai, New Delhi, Bangalore, and Hyderabad.
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CONTACT
Kati Bergou
Gutenberg Communications
212.810.4394
kati@gutenbergpr.com