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Launch of Autobiography by Iconic Irish Businessman Dr Michael Smurfit

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© Business Wire 2014
2014-04-03 19:22:03 -

Dr Michael Smurfit, a leading business figure and the former Chairman and CEO of Jefferson Smurfit Group, launched his autobiography ‘A Life Worth Living’, this evening at the UCD Smurfit Graduate School of Business.

Left to right: Denis OBrien, Michael Smurfit and Dermot Desmond (Photo: Business Wire)

The launch was introduced by two of Ireland’s leading business figures, Dermot Desmond and Denis O’Brien.

Denis O’Brien, Chairman, Digicel Group, commented:

Michael is a truly iconic business figure. Through skill, vision and passion, he built a business that is today the leading player in its chosen markets. From a country with no developed forest products industry,
he built the leading global player in the corrugated business delivering average, annual shareholder returns of 24 per cent.”

“Michael is both a great friend and a continuing source of inspiration. Today, we celebrate Michael’s lifetime of achievement. We recognise Michael for what he is and, more importantly, for who he is.”

Dermot Desmond, Chairman, IIU, also commented:

“I am honoured to launch Michael’s autobiography. He is both a visionary and a contrarian. By buying when others were building, he created the world’s pre-eminent corrugated business.”

“His business contribution and track record of value creation are well documented. I believe that his greatest legacy in life and in business is that he inspired a generation to successfully take risk.”

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A Life Worth Living will be published by Oak Tree Press ( : .. ) on 4 April 2014 in print and ebook formats.

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