2010-08-31 20:35:08 -

OTTAWA, CANADA -- (Marketwire) -- 08/31/10 -- Kinaxis : , provider of RapidResponse™, an on-demand service for supply chain management : and S&OP : , is pleased to announce today that it has been granted U.S. patent No. 7,698,348 by the United States Patent and Trademark Office. The patent covers technologies featured in the RapidResponse in-memory database that enable what-if scenario simulations with high-performance analytics on large data sets. The patented technology allows users to perform multiple demand and supply simulations in seconds.





"This technology represents a core innovation and unique differentiator for our RapidResponse software service," said Douglas Colbeth, CEO of Kinaxis. "The patent is based on focused research and development that has spanned many years. Our work in building a high-performance analytics engine and in-memory database has provided a competitive edge not only for ourselves, but for our customers."



Our customers face an urgent need for quick and comprehensive analysis in response to changing supply and demand conditions. With RapidResponse, they can simulate anything, anytime, and simultaneously compare the results of multiple scenarios in seconds. An ability to analyze the impact of a change and the course correction alternatives before one acts, can drive substantial supply chain performance improvements and risk mitigation.



About Kinaxis



If you are trying to manage supply chain volatility and complexity - the new normal in supply chains -and are thinking 'there's got to be a better way,' there is. With a single on-demand service, you can tackle the multitude of supply chain management and S&OP challenges that threaten your performance on a daily basis. Companies use RapidResponse to make decisions quickly, collaboratively, and directly in line with their financial and operational objectives. You too can join over 30,000 users across a broad range of industries, including aerospace & defense, consumer products, high tech electronics, industrial, and life sciences, that are already realizing a competitive advantage by leveraging RapidResponse for collaborative planning, continuous performance management, and coordinated response to plan variances. Learn more about RapidResponse : , or join the industry discussions on our Supply Chain Expert community at: community.kinaxis.com/ : .



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Contacts:
Kinaxis
Lori Smith
613-592-5780 ext. 5297
lsmith@kinaxis.com :