2013-01-23 20:35:56 -
Vancouver, British Columbia, January 23, 2013 - Vancouver based InvestmentPitch,
which specializes in producing short three minute videos based on research
reports and significant news releases for delivery to the investment community,
has added two more modules to its line of video marketing tools for financial
advisors.
The latest modules, discussing mutual funds and ETFs, were filmed by Sean
Millington of the Rickerby Wealth Group of TD Waterhouse. Other videos in this
series, previously filmed by the Rickerby Wealth Group, covered bonds (3),
common and preferred shares. If this link is not enabled, please visit
www.InvestmentPitch.com and enter "Rickerby" in the search box.
Sean Millington, had this to say, "The videos done for us by InvestmentPitch
have really helped to streamline our business. Instead of repeating the same
thing time and time
again to different clients or prospects we can direct them
to the videos. When the conversation is concluded at a later date it is much
condensed and they are better equipped to ask deeper questions, which results in
a much improved relationship."
The first video in the series discussed the use of a TFSA or an RRSP to build a
retirement nest egg. The video goes on to compare the after tax returns over a
ten year period. A sample of this marketing video can be viewed at this link. If
this link is not enabled, please visit www.investmentpitch.com, and enter
"advisor programs" in the search box.
These products are available to any financial advisor in the Greater Vancouver
area in British Columbia. All they need to do is call for an appointment and
email their logo and other contact information ahead of time. When they arrive
at the downtown Vancouver studio, they sit in front of a green screen, read the
teleprompter, and InvestmentPitch.com films their personalized presentation,
either based on one of the modules or perhaps their own introductory video. The
company has several other modules that are not displayed, or can create a new
module upon request.
Even with several re-shoots, the finished video is usually available within 45
minutes, at a cost of only $500.00. Clients can leave with the finished product
on a memory stick.
The finished video is also hosted on InvestmentPitch.com's website under the
Financial Advisor section, where it is tagged for search engine optimization. A
sample of terms would include location, gender, investment firm or organization,
languages spoken, services and products offered, or any other item of interest.
A potential client can utilize either a traditional search engine such as
Google, or if already on the site, use InvestmentPitch.com's search engine to
enter the desired terms, and be presented with a short sample of videos from
advisors matching the tag words.
For high-touch communication, a short video is the next best thing to a personal
face-to-face meeting. Women over 50 make up 27% of the population, but control
70% of the wealth. Studies show that any pitch designed to appeal to women
should have a face attached to it, as women are more adept than men at reading
facial expressions. Video is ideally suited for marketing to this audience.
"It's a very effective way of communicating with a lot of people quickly,"
stated InvestmentPitch.com's CFO Barry Morgan. "Many financial advisors are
planning to use our service to discuss major market events or the launch of
their own new products or financings. We are currently in a pre-public stage and
raising $500,000 in $0.05 shares from accredited investors in order to finance
the expansion of these services."
CONTACT:
InvestmentPitch.com
Barry Morgan, CFO
bmorgan@investmentpitch.com
This announcement is distributed by Thomson Reuters on behalf of
Thomson Reuters clients. The owner of this announcement warrants that:
(i) the releases contained herein are protected by copyright and
other applicable laws; and
(ii) they are solely responsible for the content, accuracy and
originality of the information contained therein.
Source: InvestmentPitch via Thomson Reuters ONE
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