2008-07-06 23:09:17 - www.companiesandmarkets.com adds new report - International Expansion across the European Retail Market

www.companiesandmarkets.com/Summary-Market-Report/International- ..
Introduction

The European retail market has seen heavy consolidation over the past 10 years and this trend is set to continue. This report looks at the expansion strategies of some of Europe´s largest retailers.

Scope

This brief discusses the key issues that have impacted some of Europe´s leading retailers´ expansion plans over the last 10 years. It also looks at the expansion strategies

of some of the leading European retailers, across a variety of sectors.

Highlights

The European retail market has been rapidly consolidating over the last 10 years. Western European retailers have been the driving force behind this, moving into fragmented eastern European retail markets in order to take advantage of strong economic growth in these countries. The widening of the EU has made new members states more attractive for foreign investment due to the economic stability EU membership can often bring. A growing, well-run core market is crucial for continued investment in new periphery markets. Core markets provide retailers with cash to invest into new business opportunities. Stuttering core markets can often mean less cash is available for European expansion.

Reasons to Purchase

Identify the major factors that impact the ongoing European expansion of some of Europe´s largest retailers. Learn from the expansion strategies of Carrefour, Tesco, Metro Group, DSGI, IKEA and Kingfisher. Discover where these leading retailers are looking to focus their European expansion going forward.