2014-04-01 12:29:04 -
Gorkana Group, the leading provider of media intelligence services, today announces the appointment of David Gadd as Business Development Director, Insight. David will be responsible for developing and implementing insight, analysis and social media programmes across the Group. His initial focus will be on the Government sector where he will be responsible for ensuring that the Group is strongly positioned to deepen relationships, expand social media engagement and drive revenue growth.
David was most recently Head of Media Intelligence for No. 10 and the Cabinet Office where he led the unit responsible for providing strategic advice and direction to the senior communications team at 10 Downing Street. In 2012, David was Project Director at the Central Office of Information and led
the pan-government ‘Digital Press Room’ project which extended across 22 major Whitehall departments. His other positions within the Government’s Central Office of Information department include Director of Digital, News and PR and Director of Media and News Distribution. David has also held senior positions at IPC Media Southbank and AOL Europe.
Jeremy Thompson, Chief Executive Officer of Gorkana Group, commented:
“I am delighted to welcome David to Gorkana Group. David brings with him a wealth of valuable knowledge and insight into the media industry gained from his previous roles working in various communications functions for the government as well as in the private sector with AOL. I am confident that his extensive industry experience will deepen our relationships within both the government and the private sector.”
David Gadd added:
“Gorkana has already built a strong reputation for delivering insight and analysis across the major media channels - print, online and social media. I am looking forward to working with the team to develop the Group’s offering further and drive growth.”
About Gorkana Group
Gorkana Group is the leading provider for media information, offering PR and marketing professionals access to customised media intelligence.
Our clients become part of our unique community. This connects them to everything from industry experts and latest news, insights and events, jobs and journalists, not to mention our own essential media intelligence services. It’s why 35,000 PRs rely on us every day and 100,000 journalists receive our alerts every day.
Whether they’re launching a campaign, managing reputations or need around-the-clock response during a crisis, we can help clients keep up to speed, stay focused and be connected to experts.
Gorkana provides the personal touch and assurance they need to make clear, informed decisions - and drive their business forward.
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