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Gain an Understanding of Denim Trends: One of the Most Vital Areas of Fashion for Youth Culture


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© Business Wire 2008
2008-09-15 23:36:04 -

www.researchandmarkets.com - Research and Markets (www.researchandmarkets.com/research/647058/fashion_report_de) has announced the addition of Label Networks's new report "Fashion Report: Denim Profile Report 2008" to their offering.

Like T-shirts and Footwear, when it comes to Fashion and the youth culture marketplace, Denim is one of the most vital areas to understand. Denim not only indicates fashion trends and potential for brands (even

those who have not yet entered the fashion marketplace) but also indicates what's going on with various cultural trends and attitudes.

Denim, in many ways, is at the vortex of youth culture fashion and is a quintessential piece of Americana, often defining new trends in "lifestyle" just by what's moving in or out of popularity. Currently, the denim marketplace is wide and continues to move in niche directions as more brands enter the field. Such innovation and niche directions, both in brands and styles, shouldn't deter one from entering the competitive denim market, if anything it means opportunity. But it's important to know at what price point and what target demographic because not everyone can be a selvedge denim brand selling at boutiques, nor does everyone want to. There are market opportunities in the competitive denim landscape, as indicated by the market size outlined here, within each age group and gender.

Report Features

-- Quantitative consumer research data in the form of easy to read charts and graphs

-- Cross-tabulations by Topline, Gender, Age Groups

-- Macro Trend Analysis for quick snapshots of key findings

Key Topics Covered:

-- Consumer research data covering Top Denim Brands, including historical changes in trends

-- Spending patterns on Denim jeans

-- Key price points for reaching specific demographics

-- Frequency of Denim jeans shopping

-- Size of Market of Denim and what that means for the future

-- Access to Stories on top Denim trends by Label Networks' Fashion Experts and International Reporters, including key themes and fresh street images

For more information visit www.researchandmarkets.com/research/647058/fashion_report_de

Research and Markets
Laura Wood, Senior Manager
U.S. Fax: 646-607-1907
Fax (outside U.S.): +353-1-481-1716
press@researchandmarkets.com


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