2008-05-15 11:37:59 -

www.researchandmarkets.com - Research and Markets (www.researchandmarkets.com/reports/c91838) has announced the addition of "Femtocell Market Shares, Strategies, and Forecast, 2008 to 2014" to their offering.

Femtocell systems provide modular value added services delivery of wireless communications and SIP based push technology presence implementing flexibility for people. The femtocells are designed for achieving automation of communications connectivity around the home and office.

Adoption of advanced systems is anticipated to be rapid.

Femtocells, are they a secret gathering of female revolutionaries or a miniature mobile phone base station? Probably the latter, but it is intriguing to think about the former. Lets see, oh well, femtocell technology is an industry-changing innovation. Dual-mode WiFi/cellular phones are not nearly as cost effective as femtocells. Femtocells are emerging as the main technologies that will link the indoor and outdoor networks. Femtocells are particularly attractive to mobile carriers.

Femtocells are emerging as a technology that lets wireless phone use in homes and offices become a viable alternative to landline telephones. The ability to leverage the Internet makes femtocells an economic force in the marketplace; it brings the industry changes in the way voice is delivered.

Femtocells support SIP based broadband applications. Femtocells will most likely work in a telecommunications environment that has multiple co-existing technologies that are deployed by different carriers to address their specific customer bases, business models, and eco-systems.

IP Multimedia subsystems promise to play a significant role in the core network evolution. The consumer always prefers achieving control over the network as much a s possible. The core backbone infrastructure is provided by the services providers, but the edge of the network is evolving functionality. Femtocells provide a way for consumers to go to the local store and purchase a device that optimizes the existing 3G handset ability to have better access to NGN IP services.

This aspect of optimizing packet services from the home gives the consumer better control. No one will defer to the service provider if they can go out and purchase their own device for somewhere between $300 and $100 as the volumes increase and the prices decline. Service providers may think that they can control the access to the devices, but in competitive markets, the customer will always choose control over his own environment vs. giving the services provider control over the network.

Femtocells improve the quality of service of 3G networks indoors. Even 2G and 2.5G coverage can be patchy. Mobile users can enjoy voice and data services from home. One barrier to rollout is the need to reduce the cost per unit of the hardware. Initially it may be that operators provide femtocells to customers as part of a service plan. Carriers have realized that it would be three years before the cost of the femtocell will reach $100. They are now considering renting out femtocells to users for a long contract period, rather than allowing them to buy it outright.

Cisco has interest in the emerging technology with an investment in ip.access, a Cambridge-based femtocell manufacturer. This is opening up the possibility of femtocells being integrated into other consumer entertainment hardware, such as set-top boxes, which Cisco already sells. Because femtocells provide a way for mobile operators to handle backhaul, calls would go from the handset, to the femtocell, down the broadband connection, back onto the cellular network. This beats having to set up lots more base stations.

Ubiquisys, the Google-backed company is providing the femtocells for O2, along with 12 other trials around the world. It provide a technology that listens in to the existing GSM and 3G network signals to establish if the licensee is allowed to transmit here. This provides the advantage of allowing network operators to lock the femtocell to one physical location or more, for a small fee. Femtocells provide cheap calls, but with the cost of calling so low there has been a clear shift to data, with O2 citing the iPhone as a clear driver: Apple iPhone is already driving unheard-of levels of mobile internet usage, and the introduction of flat rate data tariffs is expected to increase this further.

Contents: -0- Femtocell Executive Summary 1. Femtocell Market Description and Market Dynamics 2. Femtocell Market Shares and Forecasts 3. Femtocell Product Description 4. Femtocell Technology 5. Femtocell Company Profiles 6. Worldwide Mid Market Business Size and Go to Market Strategies

List of Tables and Figures

For more information visit www.researchandmarkets.com/reports/c91838

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