2008-07-23 18:22:03 -

www.researchandmarkets.com - Research and Markets (www.researchandmarkets.com/research/ef3089/global_digital_m) has announced the addition of the "Global - Digital Media - Digital Video Recorders (DVR)" report to their offering.

The terms 'digital or personal recorder' refer to the range of devices that allow for the recording of broadcasting content. Some synonyms include DVR and PVR. Their growth

has followed the rapid success of DVDs and is relevant to the digital TV market because consumer entertainment goods like plasma screen TV, DVDs and personal recorders look to be a major driver of digital TV adoption. The key to the success for DVRs is the Electronic Program Guide. In 2008 the marketing industry still has concerns regarding the impact of DVRs upon advertising. This report provides an introduction to DVRs including a technical and functional description, statistics and forecasts. It includes information on EPGs and takes a look at the industry pioneer, TiVo. The report also outlines market developments such as emerging mobile DVR applications.

Key Topics Covered:

1. Synopsis

2. Introduction

3. Market developments

4. DVR pioneer: TiVo

5. Developments in the USA

6. Related reports

Table 1 - DVR households worldwide - 2007

Table 2 - DVR shipments worldwide - 2007; 2011

Table 3 - TiVo DVR subscribers - 2005; 2008

Exhibit 1 - Interactive Program Guides versus Electronic Program Guides

Exhibit 2 - Top 5 DVR providers worldwide - 2008

For more information visit www.researchandmarkets.com/research/ef3089/global_digital_m.

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