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JESSICA SIMPSON’s manager father JOE is cashing in on his daughter’s movie success by opening a new restaurant chain, called Daisy Dukes.
The former minister will reportedly launch the barbecue-style diner chain in Las Vegas, Nevada, before opening up other restaurants across America.
An insider tells Life & Style magazine that Simpson hopes to open the first Daisy Dukes next year (07) and is hoping his busty daughter will make promotional appearances there.
Daisy Duke is the name of the character Jessica played in THE DUKES OF HAZZARD movie.

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