2008-04-13 13:02:37 -
- Disney Aaron Hunt, 818-544-0393 (Media) aaron.hunt@disney.com Every princess begins her journey with a dream and Disney's (NYSE:DIS) most recent heroine Giselle is no exception. As a classic fairytale collides with modern-day New York City in Disney's Enchanted, so the newest gown in the Kirstie Kelly for Disney's Fairy Tale Weddings collection combines the organic with the sophisticated.
The Giselle gown, the latest platinum gown in the line, gives a subtle nod toward nature with cascading leaves of hand placed organza and net and will be unveiled alongside twelve new gowns in the Disney Princess-inspired line through live-model fashion vignettes on Sunday, April 13, 2008, at Loft 11 at 7:30 p.m.
(Editors please note product images are available for download at www.disneyconsumerproducts.com, 'press room.' No password required)
The addition of the Giselle gown continues the phenomenal success of the Kirstie Kelly for Disney's Fairy Tale Weddings line since its debut in April of last year. The essence of Disney's latest heroine comes through in a gown that communicates sophistication while also being decidedly happily-ever-after. Giselle is inquisitive and romantic. She's hopeful despite the rough and tumble environment she's thrown into. And this dress speaks to her pure heart, confident resolve and love of the world around her.
"The Giselle gown has a Manhattan-like sophistication," said Kelly. "A heroine like Giselle combines a love of nature with a sensibility for the contemporary, and this is clearly the inspiration for this very special gown."
Alongside the Giselle gown, Disney and Kirstie Kelly will unveil twelve new gowns, each inspired by a Disney Princess including Ariel, Aurora/Sleeping Beauty, Belle, Cinderella, Snow White and Disney Princess Jasmine. Kelly brings sophistication and style to each gown through contemporary treatments and fabrications including silk chiffon, satin, taffeta and a variety of laces, with elegant accents with touches of crystals, ribbon and exquisite embroidery and delicate beadwork.
"This new collection of gowns represents the fashion forward focus of the line," said Jim Calhoun, executive VP, global apparel, Disney Consumer Products. "Together with Kirstie's second platinum gown, the line now offers an array of possibilities and choices for brides looking to make their wedding-day dreams come true."
In celebration of wishes coming true, Kirstie Kelly For Disney's Fairy Tale Weddings will continue her platinum campaign wherein she will make a $125 donation to the Make-A-Wish Foundation(R) for each platinum gown sold.
For consumer information on Kirstie Kelly For Disney's Fairy Tale Weddings, consumers may visit www.disneybridal.com.
About Kirstie Kelly
Kirstie Kelly of Kirstie Kelly, Inc. designs couture bridal gowns with the highest quality and attention to detail. A graduate of The Otis Art Institute of Parsons School of Design in Los Angeles, she has been designing bridal and evening wear for more than a decade. Hailed in USA Today as one of the 2003 season's new designers favored among celebrity brides, Ms. Kelly has a growing client base that includes individuals who are influencing the worldwide media, art, culinary and political societies. For more information visit www.kirstiekelly.com.
About Disney Consumer Products:
Disney Consumer Products (DCP) is the business segment of The Walt Disney Company (NYSE:DIS) that extends the Disney brand to merchandise ranging from apparel, toys, home decor and books and magazines to interactive games, food and beverages, stationery, electronics and animation art. This is accomplished through the work of DCP's various lines of business: Disney Toys, Disney Apparel, Disney Food, Health & Beauty, Disney Home, Disney Stationery, Disney Publishing, Disney Interactive Studios, Baby Einstein, and www.disneyshopping.com. The Disney Store, which debuted in 1987, also falls under DCP, through stores currently owned and operated by unaffiliated third parties under licensing agreements in North America and Japan, and wholly-owned stores in Europe. For more information, please visit www.disneyconsumerproducts.com.
About Make-A-Wish Foundation
The Make-A-Wish Foundation grants the wishes of children with life-threatening medical conditions to enrich the human experience with hope, strength and joy. Born in 1980 when a group of caring volunteers helped a young boy fulfill his dream of becoming a police officer, the Foundation is now the largest wish-granting charity in the world, with 67 chapters in the U.S. and its territories. With the help of generous donors and more than 25,000 volunteers, the Make-A-Wish Foundation grants a wish every 41 minutes and has granted more than 153,000 wishes in the U.S. since inception. For more information about the Make-A-Wish Foundation, visit www.wish.org and discover how you can share the power of a wish(R).
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